Navigating the Semiconductor Chip Shortage

Joe Piccirilli, Founder and CEO of RoseWater Energy Group, and Mike Wilkinson, Founder, General Manager, and Vice President of Paragon Innovations, joined forces for a special combined episode of their respective podcasts’ Engineering Experience and The Next Generation of Energy to address the ongoing semiconductor chip shortage impacting their industry.

Wilkinson wasn’t going to sugarcoat the situation. “It’s pretty devastating. Components are just not available in any flavor. It doesn’t matter if it’s a chip that everyone thinks about, like a microprocessor that goes into a car or something, or if it’s resistors and capacitors.” Wilkinson likened the situation to going to a hardware store and finding no nails available.

Piccirilli seconded Wilkinson’s assessment. “I have a product, and it’s been on our shelf for almost five years. Getting the parts for the existing product that everyone knows what that part list is, I order them a year out, and it’s still painful. I have a new product in development that was supposed to be done sixteen months ago. It’s the simple things like breakers. And the microprocessors and controllers? Forget those. It’s out of control.” With promised delivery for parts that never show, Piccirilli said he’ll be lucky if he can get the product launched by the end of 2022.

There isn’t much Piccirilli and Wilkinson can do besides ration parts when manufacturers cannot fulfill distribution orders.

Piccirilli looked at the possibility of engineering around the problem, but there aren’t many available avenues with this approach either. “There’s only so much you can engineer around without compromising the quality of the product, and because of the market position we are in at Rosewater, I can’t compromise the quality.”

Although parts may be in scarce supply, the demand for Piccirilli and Wilkinson’s products has never been higher.

Follow us on social media for the latest updates in B2B!

Image

Latest

Construction of the HPC Data Center is Prime Destination for AI Progression
May 17, 2024

As digital infrastructure continues to evolve, the strategic development of data centers is crucial. A recent update from Applied Digital celebrates the progress of the company’s HPC Data Center in Ellendale, North Dakota, positioning it as a pivotal player in the advancement of AI technologies. Highlighted in this special video is the HPC Data…

Read More
Nick Phillips of Applied Digital talks community engagement
Community Engagement is Key for Companies Aiming to Support and Impact Local Communities
May 17, 2024

Corporate responsibility is under the microscope but Applied Digital readily stands out for its positive impact on local communities. As part of the broader discussion on community engagement and economic development, there are several things companies can do to contribute to local prosperity. For a special episode for Applied Digital, Nick Phillips, EVP of…

Read More
Ellendale HPC Datacenter
Ellendale HPC Datacenter
May 17, 2024

The shell of our groundbreaking Ellendale HPC Datacenter is nearly complete! With each panel and beam, we’re closer to launching a hub with unmatched AI capabilities, designed for high-density computing. Watch as we shape the future of AI infrastructure

Read More
Sunstone Partners’ 2024 planning and strategy
Sunstone Partners Offsite 2024
May 17, 2024

Sunstone Partners’ 2024 planning and strategy meeting was held offsite in Calistoga, CA this year.  During the event the team bonded in fun activities like wine making and fantastic meals.  On the business side, there was reflection on the significant accomplishments of the team for the year, as well as focusing on upcoming goals…

Read More