Live from FABTECH 2021: Eddie Saunders of Flex Machine Tools

This is another episode of Manufacturing A Stronger Standard live from FABTECH 2021. Host and President of LestaUSA and DeGeest Corp., Derek DeGeest, talked with Eddie Saunders, Creative Director and host at FlexLive of Flex Machine Tools. Flex Machine Tools designs and manufactures a wide range of machine tools including Waterjets, Vertical Machining Centers, Tapping Arms, and Beam Drill Lines.

“Manufacturing is one of the most underrated industries in the world,” Saunders said. “I feel people aren’t talking about it in an exciting manner, so it really allowed me to jump ship after 12 years in one career to say, ‘Hey, I’m going to be our storyteller, be our brand champion.’”

Saunders started his career in sales at Flex, but with a die-hard passion for storytelling and marketing, he now uses that passion to connect with others and guide them to do the same.

As his company’s brand champion at FABTECH 2021, Saunders is excited to see the company move into the future, specifically with automation. According to Saunders, the legacy product, FlexArm Tapping Arm, is difficult to automate. However, the FlexCNC line allows automation so the operator can be hands-off. They are making significant improvements in programming and installing larger machine beds so the user isn’t enclosed in a small space.

“This empowers the user to be able to do a lot more without increasing that risk,” Saunders said of the benefits of the FlexCNC line.

Follow us on social media for the latest updates in B2B!

Image

Latest

Southwest Airlines
Southwest Airlines’ Biggest Mistake? Forgetting Its Community—A Wake-Up Call for B2B Marketers
March 18, 2025

Southwest Airlines has long been synonymous with customer-friendly policies, but a recent shift in its business model has ignited controversy. The airline, once known for its no-change fees, free checked bags, and approachable customer service, has begun implementing policies that put its brand loyalty to the test. The changes including assigned seating and new…

Read More
Clean transportation
Hydrogen, EVs, and RNG—Which Fuel Wins the Future of Clean Transportation?
March 18, 2025

Transportation is one of the largest sources of greenhouse gases generated by energy use globally, with over one billion oil-powered vehicles contributing to the challenge of achieving climate goals. That said, the transition to clean transportation is accelerating, and nowhere is that more evident than in the commercial fleet sector. As regulatory pressure shifts toward…

Read More
Math education
The DisruptED World of Math Education with Phyllis Hillwig at Eurekii
March 18, 2025

The pandemic magnified long-standing challenges in education, particularly in math, where students across the country have fallen behind. Research from McKinsey & Company found that students, on average, were five months behind in math due to COVID-19-related disruptions. However, the crisis also sparked innovation, with tutoring emerging as one of the most effective interventions…

Read More
Detroit
DisruptED in the D: Bringing Entrepreneurial Passion to Detroit with Justin Kosmides
March 18, 2025

Detroit is experiencing a renaissance driven by innovation, technology, and a growing entrepreneurial ecosystem. With new ventures and fresh talent pouring into the city, Detroit is reclaiming its status as a hub for mobility and industry. The city’s landscape is shifting, fueled by startups, venture capital, and a renewed spirit of resilience. Over the…

Read More