Analog Way’s Aquilon C Processor Drives New 8th Avenue Rooftop LED Spectacular for SNA Displays

Once again Analog Way has combined forces with SNA Displays, one of their top high-end displays partners, to drive a new LED spectacular in midtown Manhattan. SNA Displays provided the rooftop digital billboard on the corner of 8th Avenue and West 42nd Street at 661 8th Avenue.  The 64’7” x 84’ billboard is driven by an Analog Way Aquilon C processor.

SNA Displays and Analog Way previously worked together on several projects, including the highest-resolution LED screen in the history of Times Square: the massive wrap-around display at 701 7th Avenue (20 Times Square).

The new 8th Avenue spectacular features SNA Displays’ EMPIRE™ exterior LED display product with an 8.0 mm pixel pitch and total of 7,872,000 pixels.  The project cleared a number of hurdles across a span of several years on its way to fruition.  SNA Displays and media partner BIG Outdoor worked with the New York City Department of Buildings to allow the rooftop display outside the special-use district. In addition, steel bracing and reinforcements were required to enable the structure to support the LED screen; SNA Displays teamed with North Shore Neon on the installation.

SNA Displays chose Analog Way’s Aquilon C processor to drive two send units at full resolution for seamless switching, scaling and basic windowing capabilities.

“As we landed another LED spectacular in Times Square, we really needed to ensure rock-solid stability and performance for this marquee install. We’ve come to know that Analog Way delivers on these expectations, and, for this project, they clearly had the right solution,” says Pat Green, Vice President of Systems at SNA Displays.

“Aquilon’s 4K 60Hz processing with full 4:4:4 10 bit color space supported SNA Displays’ captivating image quality while providing scaling, windowing, and true seamless transitions,” notes Seth Teates, Analog Way’s Regional Sales Manager.  “The system’s mission critical reliability with redundancy for power supply and other components were also a key factor in choosing this solution.”

At SNA Displays Stewart Ives is Director of Systems and Pete Simon Director of Sales.

Follow us on social media for the latest updates in B2B!

Image

Latest

learning management systems
5 Ways Learning Management Systems Embedded in Your PMS Help Jump-Start Onboarding
April 25, 2024

Hoteliers planning on new hires and seasonal hires must focus on shorter lessons, interactive experiences, and providing accessible learning tools to workers.  By Warren Dehan Independent hoteliers are looking for impactful ways to train tomorrow’s workers – and fast. Hotel leaders must find ways to shorten training time and improve worker decision-making, starting with how […]

Read More
health data
Secure Health Data and Services with Workforce and Regulatory Enhancements
April 25, 2024

The healthcare industry faces a rising wave of cyberattacks, highlighting the critical urgency to fortify cyber defenses. These breaches threaten the integrity and availability of essential healthcare services and sensitive health data, intensifying the need for robust cybersecurity measures. This urgency is partly driven by the complex nature of healthcare technologies and the limited cybersecurity […]

Read More
nursing industry
Create a Sustainable Nursing Industry Future through Enhanced Culture and Community Initiatives
April 25, 2024

The 2022 National Sample Survey of Registered Nurses, released in March 2024, reveals significant shifts within the nursing industry. Despite increased diversity among healthcare workers, issues like burnout and job dissatisfaction have notably increased, while the industry faces persistent staff shortages projected to last until 2036. This evolving landscape raises urgent questions about the […]

Read More
value-based care models
Value-Based Care Models Need Actionable Data Tools to Drive Patient Engagement and Outcomes
April 25, 2024

Healthcare delivery is undergoing a significant shift towards value-based care models. These models prioritize positive health outcomes and cost-effectiveness, unlike the previous focus on the quantity of services provided The success of these models heavily relies on patient engagement, a critical component that ensures patients actively participate in managing their health. This shift is […]

Read More