How AV Solutions Manufacturers Can Play into a Democratization of Consistent Content Creators
A new study from Shure & Futuresource reveal nearly 40% of people identify as content creators, producing consistent gaming, video, audio, and music content. Content consumption has grown throughout the pandemic, creating the demand for more creators to bring new and fresh ideas to the public sphere.
This shift in content creation and consumption placed an emphasis on content that is organic, nimble, and authentic. Many content creators made due with the equipment that they already had readily available, such as cell phones and web cams. However, as time has gone on the question for many creators has become whether or not to invest in more professional equipment or continue on with the current status quo.
This question has create a new space in the market for AV solutions manufacturers to cater to a growing and influential market. MarketScale turned to Bryan Meszaros, Host of Experience by Design, to learn how AV solutions manufacturers can play into a democratization of consistent content creators with new product development for a prosumer audience.
Latest
Clean Energy Sets $1.1 Trillion Record That’s Bound to Be Broken
(Bloomberg) — Last year was a double milestone for decarbonizing the world’s energy system. It was the first year when investment in the energy transition equaled global investment in fossil fuels, according to the latest data release from clean energy research group BloombergNEF. The money flowing into the upstream, midstream and downstream segments of oil and gas, and […]
American Airlines Sees Profit Above Estimates on Steady Demand
(Bloomberg) — American Airlines Group Inc. expects profit this year to exceed estimates following a slow start, as steady demand for air travel keeps an industry recovery going into 2023. Full-year adjusted earnings will be $2.50 to $3.50 a share, the Fort Worth, Texas-based carrier said in a statement Thursday that also detailed fourth-quarter results. […]
Chipotle Seeks to Hire 15,000 Workers Amid Tech Layoffs
(Bloomberg) — Chipotle Mexican Grill Inc. is adding 15,000 jobs across its North American locations — a sign that demand for restaurant food is robust despite high inflation and economic uncertainty. The burrito chain’s hiring push is meant to ensure its more than 3,000 US restaurants are fully staffed for the company’s busiest season, which […]
