Skip to content
MarketScale
‹ Back to IndustriesProfessional AV

How Data Analytics Supports Businesses During the Pandemic

During the pandemic, businesses need solutions that can propel them long after COVID-19. Kelly Harlin, Analytics Platform Strategist at Sharp NEC Display Solutions America, and Stephen Jenkins, Senior Director of Intelligent Technology Solutions at Diversified, shared their experience with data-driven analytics in IoT solutions. These tools drive innovations that make a difference now and…

This story was produced through MarketScale. See how Professional AV teams put it to work with Customer Stories & Case Studies.

Share

During the pandemic, businesses need solutions that can propel them long after COVID-19. Kelly Harlin, Analytics Platform Strategist at Sharp NEC Display Solutions America, and Stephen Jenkins, Senior Director of Intelligent Technology Solutions at Diversified, shared their experience with data-driven analytics in IoT solutions.

These tools drive innovations that make a difference now and into the future.

“People have had to adjust how to be productive and to collaborate to get that productivity out of their teams without being in the workplace,” Jenkins said of the many changes the pandemic brought to businesses and the rapid adoption of online technology collaboration tools. “People have taken to that, adopted it, maximized what they can do with it – and I think that’s going to change the workplace forever. The question is, how will it impact their back to work strategy long-term?”

In terms of business strategy for IoT, Harlin said it is essential to build a technology foundation.

“Look at what you already have existing and that you need to have to integrate with and tie into and leverage what you might already have within your IT structure or within your IoT strategy. Build out and research a foundation, whether it’s sensors or a solution that can grow with you,” Harlin said. “What problem are you trying to solve right now, and where do I see some of the challenges I’m going to have in the future? There are lots of ways to find solutions that will grow with you and evolve.”

With IoT, the ability to add sensors provides flexibility that’s important for that long-term growth.

Professional AV: are you visible to AI?

Before they reach out, Professional AV buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Professional AV Insights

The Most Important AV Upgrade in Your Church Might Be Behind the Walls

The advancement of audio-visual (AV) technology in churches often goes unnoticed as the most critical upgrades might be hidden behind walls. Ben Thomas, associated with Windy City Wire, highlights the significance of investing in these unseen yet vital components. Proper infrastructure ensures that the overall AV experience in churches is seamless and effective.

  • 01Critical AV upgrades are often hidden behind walls.
  • 02Infrastructure investments are vital for effective church AV experiences.
  • 03Ben Thomas is associated with Windy City Wire.

Jul 9, 2026

The Most Important AV Upgrade in Your Church Might Be Behind the Walls

The Most Important AV Upgrade in Your Church Might Be Behind the Walls

The article discusses the significance of audiovisual (AV) upgrades in churches, emphasizing that often the most crucial upgrades are not visible on the surface. It explores the importance of the behind-the-scenes technology that supports the overall AV system. The piece aims to inform church decision-makers about optimizing their AV infrastructure.

  • 01The most important AV upgrades in churches may be hidden behind walls.
  • 02Behind-the-scenes technology is crucial for supporting AV systems.
  • 03Church decision-makers should focus on optimizing AV infrastructure.

Jul 9, 2026

Jabra expands the Evolve3 headset range with three models for different workstyles

Jabra expands the Evolve3 headset range with three models for different workstyles

Jabra has introduced three new headsets in its Evolve3 range, designed for different workstyles, including desk-based, open-office, and hybrid environments. These headsets will be available globally starting September 2026. Jabra aims to cater to various professional audio-visual needs with this expansion.

  • 01Jabra adds three new headsets to the Evolve3 range.
  • 02Headsets cater to desk-based, open-office, and hybrid workers.
  • 03Available globally from September 2026.

Jul 1, 2026

Explore More Professional AV Insights

Read more expert perspectives from across Professional AV.

Browse Professional AV Hub