Why Sports Need High Quality Sound with Justo Gutierrez & Pete O’Neil of Diversified

+ more


Sound can be a tricky issue at sporting events, and AV professionals must face the challenges of the apparent dichotomy of concert events versus sports venues. On this Pro AV Podcast, two AV veterans from Diversified, Justo Gutierrez and Pete O’Neil, share their perspectives on the special tasks involved in bringing quality sound to sports venues.

Gutierrez, Director of AV and Sound for Diversified’s Sports and Live Events department, explains that concert systems focus on sound first, which is slightly different than the standard goal for sporting events, which relies on sound and visuals equally. In fact, sound traditionally can get lost in the shuffle, and part of Diversified’s task is to re-focus on the “A” in AV for sports venues. O’Neil, Director of Engineering for Diversified’s Western Region, brings up two key considerations for sporting venue sound: crowd noise and event sound will usually conflict with one another, and a sporting event is a 360-degree space as opposed to the two-way space of a concert space.

An interesting aspect of the audio task is the lack of conscious awareness of fans of the importance of audio. The team at Diversified tackles the challenges of hearing the referee, the announcer, and still honoring the importance of crowd noise so crucial to the teams’ performance and the attendees’ overall positive experience. They look at all these issues and take it up a notch. On the podcast, we discuss how the AV team recognizes the importance of all the noises and works to strike the perfect balance, for clarity and maximum impact. The future of that balance may lie in AI technology.

“The DSP system is so complicated and is like an early primitive AI. It’s definitely going to be the future,” O’Neil said.

Ultimately, confronting the competing technologies of each venue and integrating each piece well is the goal at Diversified and what they see as the future cornerstone of AV in live sporting venues.

For the latest news, videos, and podcasts in the Pro AV Industry, be sure to subscribe to our industry publication. A new episode of the Pro AV Show drops every Thursday.

Follow us on social media for the latest updates in B2B!

Twitter – @ProAVMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale


Parents Are the New Customer in EdTech
April 16, 2021
Earlier this year, Marcus Kingsley joined SchoolStatus, the K12 edtech company that harnesses student data insight to power teacher conversations. According to company executives, Kingsley excels Read more
How Did Rural Hospitals Expand, Even During a Pandemic?
April 16, 2021
The challenges healthcare executives and administrators face are constantly changing. Host Kevin Stevenson talks with the heroes behind the heroes that are enabling hospitals, urgent care centers and telemedicine Read more
Sanitation Practices That We Will Stick With After COVID
April 16, 2021
The initial response to COVID saw a massive increase in the use of disinfectants across a wide spectrum of operations, everything from retail, transportation, hospitality, and healthcare to gymnasiums Read more