Power in Recognition: The QuickSilver®️ Solution.

Daniel Litwin
Jan 5, 2021
Learn more
AV applications facial recognition software Quicksilver recognition-based media delivery Serguei Kozlovski Podcast Thought Leadership Tricia Rodriguez Podcast

 

QuickSilver®️ is Mad System’s cutting-edge facial and color recognition-powered AV system for individual and crowd personalization. What better way to learn the inside story on QuickSilver®️’s development than to hear it straight from one of the key engineers behind its R&D, Serguei Kozlovski?

Kozlovski, a Mad Systems engineer for 16 years, was joined by Tricia Rodriguez, CEO and overseer of marketing initiatives for Mad Systems, to provide some additional context and insights about the QuickSilver®️ solution.

“I’m so excited to talk about QuickSilver®️ and our patents,” Rodriguez said. “[I’m excited to make] sure everybody understands how it works and how they can use it and the benefits the end-user gets. It’s a really neat and cool direction for everyone to start considering. Personalizing everyone’s experience, I would imagine, should be a top priority; making sure visitors get what they want and need out of their visit.”

QuickSilver®️ connects multiple AV devices and integrates them to solve a variety of needs. Kozlovski said the most important part to remember about the QuickSilver®️ infrastructure is its use of Wi-Fi. Utilizing wireless communication allows connection between different QuickSilver®️ components and other AV systems without cables or additional equipment upgrades.

“Our wifi solution is based on a scalable industrial Wi-Fi called WLan,” Kozlovski said.

Solving the connectivity issue was necessary, and, once solved, Kozlovski knew they had a winning system that could save customers money.

Some patents about to come out will open up new possibilities for the QuickSilver®️ system. The patent focuses on recognition-based media delivery. With the patent, businesses interested in recognition technology applications can work with Mad Systems to integrate QuickSilver®️ into many new AV solutions.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

IT
Real-World IT Practices Are Streamlining AV Deployments and Raising the Bar for Consistency
December 4, 2025

For years, the AV industry has discussed the long-anticipated convergence with IT—but that shift is no longer theoretical. With cloud adoption accelerating, hybrid work normalizing, and organizations rebuilding digital infrastructure after years of rapid change, AV systems now sit squarely on the IT backbone. In fact, the majority of newly upgraded conference rooms require network-centric…

Read More
ROI
ROI Case Study
December 3, 2025

Denials are no longer a slow leak in the revenue cycle—they’re a fast-moving, rule-shifting game controlled by payers, and hospitals that don’t model denial patterns in real time end up budgeting around losses they could have prevented. PayerWatch’s four-digit, client-verified ROI in 2024 shows what happens when a hospital stops reacting claim by…

Read More
coverage
Clip 2 – Fighting for Coverage: One Patient’s Story
December 3, 2025

Health insurers love to advertise themselves as guardians of care, but the real story often begins when a patient’s life no longer fits neatly into a spreadsheet. In oncology especially, “coverage” isn’t a bureaucratic checkbox—it’s the fragile bridge between a treatment that finally works and a relapse that can undo years of grit…

Read More
educator advocacy
Just Thinking… About How Rapid Shifts in AI and Policy Are Elevating the Need for Educator Advocacy in Texas Schools
December 3, 2025

Schools today are navigating a whirlwind of change, from new expectations in the job market to the growing influence of AI and the constant push to rethink accountability. That’s why conversations about educator advocacy matter so much right now. Texas, for example, ranks among the lowest ten states in per-pupil funding—even while boasting the seventh-strongest…

Read More
Related
IT
Software & Technology
Real-World IT Practices Are Streamlining AV Deployments and Raising the Bar for Consistency
December 4, 2025
Safer Cities: How Milestone and Axis are Shaping Urban Safety
Healthcare
Safer Cities: How Milestone and Axis are Shaping Urban Safety
November 10, 2025

In the latest episode of Beyond the Pavise, host Blaine Bowman is joined by two public safety veterans—Chris Shearer from Milestone Systems and Dean Cunningham from Axis Communications—to explore how technology is transforming the future of urban safety. With decades of combined experience in law enforcement, Chris and Dean now help cities harness video,…

Read More
radio expedition
Healthcare
Into the Icy Unknown: Ironman Triathlete Dennis Ward Leads a Bold Radio Expedition to One of Earth’s Most Isolated Places
October 30, 2025

Few places on Earth are as remote—or as thrilling—as Bouvet Island. Located deep in the South Atlantic Ocean and often battered by fierce winds and icy seas, it’s one of the most isolated spots on the planet. Reaching it requires months of planning, physical endurance, and a daring spirit. For amateur radio operators, however, Bouvet…

Read More