Power in Recognition: The QuickSilver®️ Solution.

Daniel Litwin
Jan 5, 2021
Learn more
AV applications facial recognition software Quicksilver recognition-based media delivery Serguei Kozlovski Podcast Thought Leadership Tricia Rodriguez Podcast

 

QuickSilver®️ is Mad System’s cutting-edge facial and color recognition-powered AV system for individual and crowd personalization. What better way to learn the inside story on QuickSilver®️’s development than to hear it straight from one of the key engineers behind its R&D, Serguei Kozlovski?

Kozlovski, a Mad Systems engineer for 16 years, was joined by Tricia Rodriguez, CEO and overseer of marketing initiatives for Mad Systems, to provide some additional context and insights about the QuickSilver®️ solution.

“I’m so excited to talk about QuickSilver®️ and our patents,” Rodriguez said. “[I’m excited to make] sure everybody understands how it works and how they can use it and the benefits the end-user gets. It’s a really neat and cool direction for everyone to start considering. Personalizing everyone’s experience, I would imagine, should be a top priority; making sure visitors get what they want and need out of their visit.”

QuickSilver®️ connects multiple AV devices and integrates them to solve a variety of needs. Kozlovski said the most important part to remember about the QuickSilver®️ infrastructure is its use of Wi-Fi. Utilizing wireless communication allows connection between different QuickSilver®️ components and other AV systems without cables or additional equipment upgrades.

“Our wifi solution is based on a scalable industrial Wi-Fi called WLan,” Kozlovski said.

Solving the connectivity issue was necessary, and, once solved, Kozlovski knew they had a winning system that could save customers money.

Some patents about to come out will open up new possibilities for the QuickSilver®️ system. The patent focuses on recognition-based media delivery. With the patent, businesses interested in recognition technology applications can work with Mad Systems to integrate QuickSilver®️ into many new AV solutions.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

creative
How an Underdog Mindset, Creative Discipline, and People-First Leadership Helped Cecil Cross Build Lasting Professional Equity
December 9, 2025

More and more, the creative journey looks less like a straight line and more like a series of pivots, setbacks, and surprising new opportunities. As layoffs, industry shifts, and unpredictable career turns reshape what a “typical” creative path looks like, many professionals are being pushed to turn uncertainty into momentum. Many are asking how to…

Read More
The Hidden Roadblocks to Smarter Hospitals
The Hidden Roadblocks to Smarter Hospitals
December 9, 2025

As hospitals look to improve outcomes with faster, more informed decisions, infrastructure limitations remain a major hurdle. This episode—part two of a five-part Health and Life Sciences at the Edge series exploring The Future of Patient Monitoring—dives into what’s holding back smarter, more connected care. Intel’s Andrew Lamkin, AI Solutions Architect, and Bikram Day,…

Read More
Rize Education
The Program Sharing Model: How Rize Education’s Collaborative Approach Expands Access to Cutting-Edge Majors and Career-Aligned Learning
December 8, 2025

Small private colleges are facing unprecedented pressures: rising instructional costs, shrinking budgets, and mounting skepticism about the return on investment of a four-year degree. At the same time, employer demand for job-ready talent is accelerating, creating urgency for institutions to modernize curriculum and increase access to experiential learning. According to Rize Education CEO Kevin…

Read More
3Y0K DXpedition
Into Bouvet with 3Y0K: Wolfgang HB9RYZ Takes on the Challenge of Radio’s Rarest Frontier
December 5, 2025

Remote, icy, and battered by the South Atlantic, Bouvet Island is often called the most isolated place on Earth. This Norwegian territory, located roughly halfway between South Africa and Antarctica, has long captured the imagination of amateur radio operators because of its extreme inaccessibility and status as one of the rarest DXCC entities. In February…

Read More
Related
IT
Software & Technology
Real-World IT Practices Are Streamlining AV Deployments and Raising the Bar for Consistency
December 4, 2025
Safer Cities: How Milestone and Axis are Shaping Urban Safety
Healthcare
Safer Cities: How Milestone and Axis are Shaping Urban Safety
November 10, 2025

In the latest episode of Beyond the Pavise, host Blaine Bowman is joined by two public safety veterans—Chris Shearer from Milestone Systems and Dean Cunningham from Axis Communications—to explore how technology is transforming the future of urban safety. With decades of combined experience in law enforcement, Chris and Dean now help cities harness video,…

Read More
radio expedition
Healthcare
Into the Icy Unknown: Ironman Triathlete Dennis Ward Leads a Bold Radio Expedition to One of Earth’s Most Isolated Places
October 30, 2025

Few places on Earth are as remote—or as thrilling—as Bouvet Island. Located deep in the South Atlantic Ocean and often battered by fierce winds and icy seas, it’s one of the most isolated spots on the planet. Reaching it requires months of planning, physical endurance, and a daring spirit. For amateur radio operators, however, Bouvet…

Read More