Real-Time Streaming and the Viewer Experience with Jed Corenthal of Phenix

 

Livestreaming is an essential part of our modern day world, and the expectation is that it should be real-time. Easier said than done, right? There are inherent challenges and unpredictability that come with livestreaming, from reliability and bit rate issues to real-time interaction barriers. Delivery times can sometimes take up to five minutes after the streamed action occurs. And when that happens, it’s no longer livestreaming; it’s five minutes after streaming. That doesn’t have quite the same ring to it.

For online sports betting, accurate livestreaming is a necessity. One of the people working to beat the odds, buck the livestream lag trend, and blaze a more stable and precise livestream delivery path is Jed Corenthal, Chief Marketing Officer at Phenix. Corenthal joined Ben Thomas to discuss the future of livestreaming and what companies like Phenix are doing with OTT technology infrastructure to provide that real-time video streaming experience at scale.

In live broadcasting, the eight to ten-second delay has been an industry standard almost since broadcast’s inception. So, why the long lag time in livestreaming? Corenthal pointed to reliability issues. The livestreaming standard, HLS, also referred to as HTTP Live Streaming, was the most reliable standard until recently. Scaling such a broadcast out to six or seven million people requires receiving an uninterrupted broadcast which takes precedent over shortening the delay.

“Fortunately, that is not the case anymore,” Corenthal said. “WebRTC as a protocol was developed around eight or nine years ago as a Google open-source project. It’s served the market from a video chat perspective extremely well, but most people haven’t figured out how to scale WebRTC.”

WebRTC is merely the protocol. Building the technology around it to scale WebRTC is the key. Corenthal said at Phenix, they created a real-time scalable synchronous video solution with proprietary technology compliant with all browsers that behaves like web RTC. Phenix currently streams two to five million streams a day around the world, utilizing a multi-cloud approach.

Follow us on social media for the latest updates in B2B!

Image

Latest

retail in the digital age
APL Is Redefining Retail in the Digital Age with Tech-Infused Luxury Footwear
March 27, 2024

In an era where fashion and technology intersect more seamlessly than ever, particularly within the context of retail in the digital age, the discussion around innovation in the luxury footwear market is gaining momentum. This conversation comes at a crucial time when consumers are increasingly looking for products that not only offer aesthetic appeal […]

Read More
grid expansion
Voices of ChargeExpo 2024: Lilypad EV Unites Grid Expansion with EV Charging for a Better User Experience
March 27, 2024

At ChargeExpo 2024, a pivotal discussion unfolded, shedding light on the integral relationship between grid expansion and the future of electric vehicle (EV) charging infrastructure. As electric vehicles continue to surge in popularity, the spotlight has turned to the supporting infrastructure, underscoring a critical challenge: the need for significant grid expansion to accommodate the […]

Read More
advanced battery technologies
Empowering a Greener Tomorrow: The Urgent Need for Enhanced Safety Protocols in the Electric Vehicles and Advanced Battery Technologies Sector
March 26, 2024

As the world gravitates toward cleaner energy solutions, electric vehicles (EVs) and advanced battery technologies stand at the forefront of this transformative journey. The shift towards electrification underscores a global commitment to reducing carbon emissions, with the EV market experiencing unprecedented growth​​. Innovations in battery technology, crucial for extending EV range and reducing costs, […]

Read More
Grid modernization
Grid Modernization is Bringing Utilities and Internet Providers to the Table. How Will Collaboration Shape the Grid?
March 26, 2024

The power grid is in for an exciting era of improvement as it embraces Industry 4.0 and mass digitalization. That doesn’t mean modernization isn’t a tough ride. As the grid grapples with blackouts and shut-offs, one thing is clear: The U.S. needs to modernize its aging grid and embrace technologies that make better use […]

Read More