The State of the Display Technology Industry Today

 

Shay Giuili, CEO, and founder of Primeview Global, brought his 20-plus years of experience in the display technology industry to the podcast. Giuili shared his thoughts on how the digital signage industry has been coping and transforming during the pandemic.

“Today, people expect to see the wow factor in anything, even in a zoom conversation,” Giuili said.

There’s been a lot of dramatic change in the past five years, with display technology getting larger and more affordable. Giuili reminded listeners that it is critical not to get so caught up in future technologies that one loses sight of current business needs in digital displays and signage.

“It’s about asking the customer what issues need to be solved. Everyone’s concerned with reliability, stability, redundancy, and service support in the long run. When we present a product, we can support that product for five to 10 years.”

With the current pandemic, the industry is facing challenges, but new opportunities are emerging as people discover different ways to utilize technology. Large, outdoor LEDs and LCDs can attract shoppers and diners who don’t feel comfortable going indoors to watch a movie or sporting event during the day or evening.

With more and more business employees working from home, conference rooms may require more prominent display technology to accommodate more online meeting participants.

Primeview’s R&D department is always working to stay ahead of current and emerging trends, so they’re ready to meet the needs developing as a result of this extraordinary time.

Giuili said some customers want to try out new technology as soon as it is available, and they are always willing to accommodate those requests.

For the latest news, videos, and podcasts in the Pro AV Industry, be sure to subscribe to our industry publication. A new episode of the Pro AV Show drops every Thursday.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

intelligent audio systems
Redefining Security: The Critical Role of Voice in Intelligent Audio Systems
April 1, 2025

In the world of security technology, vision has long taken precedence—cameras, analytics, and access control have dominated the conversation. But what if we’ve been underestimating our oldest, most human sense of communication: voice? The rise of intelligent audio in security systems marks a turning point in how we protect spaces and people, shifting from passive…

Read More
How PSA is Empowering Integrators to Navigate AI, Mobile Credentials, and Modern Business Challenges?
April 1, 2025

As the security integration industry contends with rapid technological advancement and increasing business complexity, many integrators are looking for the tools, training, and guidance to keep pace. At the center of this evolution is AI—transforming not just the products integrators deploy but also the way they operate their businesses. Meanwhile, the shift to mobile credentials…

Read More
facial recognition
Biometrics Beyond Security: A New Era for Facial Recognition
April 1, 2025

Facial recognition technology has long hovered on the fringe of mainstream adoption—promising futuristic solutions but often shackled by high costs, limited applications, and public skepticism. In 2024, however, a pivotal shift is underway. Thanks to advances in edge devices, reduced price points, and changing attitudes toward digital identity, biometric authentication—particularly facial recognition—is now finding a…

Read More
SIA RISE Community
How SIA RISE is Shaping the Industry Through Community and Intentional Growth?
April 1, 2025

The security industry is experiencing a quiet revolution—one led not by technology alone, but by a new wave of passionate young professionals. As legacy systems give way to modern, cloud-based platforms and mobile-first solutions, the need for fresh perspectives, diverse skill sets, and energized leadership is more pressing than ever. One organization at the forefront…

Read More