Skip to content
MarketScale
Demo
‹ Back to IndustriesRetail

How Revlon Thinks Through Its Innovation Process

Leveraging retail trends and data are keys to staying on the minds of consumers. This week on Retail Refined, host Melissa Gonzalez talks with Keyla Lazardi, Revlon’s Chief Scientific Officer about how the cosmetics giant utilizes both trends and data when it comes to innovation. The two also discuss the future of the beauty industry and what trends Lazardi is most…

This story was produced through MarketScale. See how Retail teams put it to work with Sales Enablement.

Promoted content from Retail Refined on MarketScale.

Share

Get featured

Want MarketScale to feature Retail?

Book a 15-minute demo and we'll map your Retail expertise to the content buyers are searching for.

Book a demo

Leveraging retail trends and data are keys to staying on the minds of consumers. This week on Retail Refined, host Melissa Gonzalez talks with Keyla Lazardi, Revlon’s Chief Scientific Officer about how the cosmetics giant utilizes both trends and data when it comes to innovation. The two also discuss the future of the beauty industry and what trends Lazardi is most excited about.

Retail Refined

Part of this channel

Retail Refined

In-store technology and consumer experience trends for retail leaders.

Visit the channel

Your experts belong here

Every story in MarketScale Retail starts with a company putting its merchandising leads, store operations teams, and category managers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Category buyers trust operators, so your merchandising leads shorten the distance between first search and first call.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Retail Insights

Get new expert content in your inbox.

Retail: are you visible to AI?

Before they reach out, Retail buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Retail expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your merchandising leads, store operations teams, and category managers into the articles, video, and social content Retail buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Retail Insights

Wayfair's Q2 U.S. growth hits a post-pandemic high as AI and Perigold carry the momentum

Wayfair's Q2 U.S. growth hits a post-pandemic high as AI and Perigold carry the momentum

Wayfair achieved its highest U.S. growth since the pandemic in Q2 2026, attributing success to the implementation of AI and the performance of its luxury brand, Perigold. E-commerce tailwinds also contributed to their strong performance.

  • 01Wayfair reported its strongest U.S. growth since the pandemic in Q2 2026.
  • 02AI tooling and Perigold significantly contributed to Wayfair's growth.
  • 03E-commerce industry tailwinds supported Wayfair's success.

Aug 18, 2026

Agentic AI, sub-30-minute delivery, and shelf robots are rewriting retail operations in 2026

Agentic AI, sub-30-minute delivery, and shelf robots are rewriting retail operations in 2026

By 2026, technologies like agentic AI, sub-30-minute delivery, and shelf robots have become integral to retail operations. Major retailers such as Amazon, Walmart, and Kohl's are leveraging these advancements. This shift represents a significant transformation in the way retail businesses function and serve customers.

  • 01Agentic AI and shelf robots are now critical components in modern retail operations.
  • 02Sub-30-minute delivery has become standard for many large retailers.
  • 03Major companies like Amazon and Walmart have fully integrated these technologies into their business models.

Aug 17, 2026

Whatnot hits $20 billion valuation as live-auction commerce goes mainstream retail

Whatnot hits $20 billion valuation as live-auction commerce goes mainstream retail

Whatnot has achieved a valuation of $20 billion after raising $545 million. The rapid growth of live-auction commerce is prompting large retailers to reconsider their digital selling strategies. This trend represents a significant shift in the retail industry towards more interactive and engaging online sales methods.

  • 01Whatnot reached a $20 billion valuation after raising $545 million.
  • 02Live-auction commerce is becoming mainstream, influencing enterprise retailers' digital strategies.
  • 03Interactive and engaging sales methods are reshaping the retail industry's approach to online commerce.

Aug 16, 2026

Explore More Retail Insights

Read more expert perspectives from across Retail.

Browse Retail Hub

For Retail teams

See how Retail teams use MarketScale →

Sales Enablement

Explore Channels

Industry news, analysis, and expert perspectives

Professional AV›Engineering & Construction›Education Technology›Healthcare›Energy›Software & Technology›Retail›Business Services›Industrial IoT›Sports & Entertainment›Transportation›Sciences›Building Management›Food & Beverage›Architecture & Design›Hospitality›Marketing Tech›
Keep exploring

More from Retail

Retail hubMore expert Retail coverage.Explore →Sales EnablementEquip the floor and the field.Explore →BrivoAccess tech storytelling.Explore →State of B2B MarketingWhat is working in B2B marketing now.Explore →

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Retail and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512