Prioritizing Customers Needs Enhances Every Shopper’s Buying Experience

July 26, 2023
Alexandra Simon


Every retailer strategizes in prioritizing customers needs differently, but it remains a focal point. As digital retail often overshadows brick-and-mortar stores, Saatva, the luxury mattress, bedding, and furniture brand, proves that the tangible retail experience still holds significant value. The key lies in harmonizing online and physical retail platforms, optimizing customer experience, and tailoring strategies to address specific market dynamics. 

Saatva’s innovative approach extends beyond its diverse product offerings to include customer service reps at each store who are simultaneously available online, enhancing customers’ touchpoints and enabling better product understanding. Their approach to prioritizing customers needs meets shoppers in every aspect. Elaborating on the company’s retail journey and future strategies on “Retail Refined” is Ricky Joshi, Co-Founder and Chief Strategy Officer at Saatva.

Recent Episodes

market leadership and impact
View episode

  During the recent 2023 Retail Influencer CEO Forum, Retail Refined’s Melissa Gonzalez sat down with Neil Blumenthal, co-CEO and co-Founder of Warby Parker, to discuss the brand’s journey and its innovative approach to leadership in the eyewear industry. Blumenthal highlighted Warby Parker’s commitment to providing affordable eyewear while also making a positive impact with […]

retail legend Arnie Cohen
View episode

  In the latest episode of What Just Happened, host Christine Russo sits down with retail legend Arnie Cohen, CEO of J. Peterman Company, to discuss the surprising resurgence of catalogs in the digital age. Cohen delves into the tactile experience catalogs offer, the challenges faced during the COVID-19 pandemic, and the integration of […]

View episode

In today’s retail landscape, the role of brick-and-mortar stores has been under scrutiny, especially with the rise of online shopping and retail theft. The iconic San Francisco Centre Nordstrom store, a downtown staple for over three decades, has permanently shut its doors, reflecting the city’s changing dynamics and rising crime rates. Retail theft has even […]