Run the Pass – Season 1
The Austin Food and Wine Alliance has built a reputation for throwing big parties and networking events to help foster culinary innovation. This year, the organization announced a relaunch as the Texas Food and Wine Alliance, expanding to all the major regions of the state – a move that proved to be needed now more…
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Food & Beverage
Building Your Restaurant’s Voice
In the thrill of crafting menus, cooking dishes and serving diners, chefs often forget about branding themselves. Advertising is an afterthought for many, even the best, but building a brand image and establishing community relationships are more important skills now than ever before. So, how does a chef cultivate an image that matches the aesthetic…
Food & Beverage
Food, Flavor & Family are Powering the Business of Restaurants
Nearly 70% of family-owned businesses are sold before they even make it to one additional generation. That’s not the case with Food Related. Food Related is a food importer and supplier of, well, food and food-related items, and CEO Luciano Ciociari is carrying on his father’s legacy of treating everyone the company deals with,…
Food & Beverage
Run the Pass: Bringing Sizzle to the Commercial Cookware Market
On this episode of MarketScale’s Run the Pass, host and Executive Chef Andre Natera brought in globally recognized kitchen supply entrepreneur Jake Kalick to see if the sizzle surrounding Made In, a premium cookware company, is the real deal. Motivated by a family history spanning over 100 years in the kitchen supply business, Kalick…
Food & Beverage
Run the Pass with Chef Andre: August 6th
With 25 years of experience in the food and hospitality industries and a current role as the Executive Chef for the largest luxury hotel in Texas, Andre Natera is a renowned expert as much for his business acumen as he is for his cooking. Now, he’s ready to invite fellow innovators, entrepreneurs, business leaders…
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Personal Branding Now Drives B2B Success, Customer Trust, and Competitive Advantage
Personal branding has rapidly shifted from a “nice-to-have” to a strategic imperative in B2B marketing, reshaping how companies communicate, differentiate, and build trust. As industries evolve and professionals take on more dynamic, multi-stream careers, visibility and authenticity have become critical assets. Key findings from the Edelman + LinkedIn Thought Leadership Impact Report show that…
Real-World IT Practices Are Streamlining AV Deployments and Raising the Bar for Consistency
For years, the AV industry has discussed the long-anticipated convergence with IT—but that shift is no longer theoretical. With cloud adoption accelerating, hybrid work normalizing, and organizations rebuilding digital infrastructure after years of rapid change, AV systems now sit squarely on the IT backbone. In fact, the majority of newly upgraded conference rooms require network-centric…
ROI Case Study
Denials are no longer a slow leak in the revenue cycle—they’re a fast-moving, rule-shifting game controlled by payers, and hospitals that don’t model denial patterns in real time end up budgeting around losses they could have prevented. PayerWatch’s four-digit, client-verified ROI in 2024 shows what happens when a hospital stops reacting claim by…
Clip 2 – Fighting for Coverage: One Patient’s Story
Health insurers love to advertise themselves as guardians of care, but the real story often begins when a patient’s life no longer fits neatly into a spreadsheet. In oncology especially, “coverage” isn’t a bureaucratic checkbox—it’s the fragile bridge between a treatment that finally works and a relapse that can undo years of grit…
