How Do You Make Sense of Call Recording Data? with Bruce Kaskey of OrecX


On today’s podcast, MarketScale host Tyler Kern sits down with Bruce Kaskey, COO and Co-founder of OrecX, a company that specializes in call recording technology in order to help businesses understand and make actionable decisions around customer conversations and how their employees deal with those clients.

OrecX has joined us on the podcast before, breaking down the benefits and varied applications for call recording technology from how it impacts the CEO to how it impacts the call center. This time around, Kaskey spoke about the importance of collecting data and making better, actionable decisions based on those findings. He details the technologies that allow data capture and how those have come a very long way since the reel-to-reel recording days in the late 1980s.

With today’s advanced digitization, businesses are able to record screens of all types; with software like OrecX’s, companies can then easily search data based on a number of criteria in order to find calls that are under or over a certain minute mark, or at a particular time, and more easily find calls that may stand out with unique insight or need to be addressed if dealing with an underperforming employee.

Kaskey explains how OrecX’s clients range from financial markets to call centers and from startups to small businesses, and since there is an immense amount of metadata they need to analyze, each solution has to be handcrafted to meet the clients’ objective.

Give this podcast a listen to hear how open source software for call recording is ultimately enabling businesses to be more flexible, providing each client even more options (like AI) and integration that are leading the industry forward.

For the latest news, videos, and podcasts in the Software & Electronics Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – @TechMKSL
Facebook –
LinkedIn –

Follow us on social media for the latest updates in B2B!



Empowering Through Connection: Vogel’s Pyramid Model Approach
July 19, 2024

Mission and Impact: Vogel Alcove, a nonprofit in Dallas, helps homeless children and families through various programs and services. Pyramid Model Framework: Vogel uses the Pyramid Model, an evidence-based framework for promoting young children’s social-emotional development with universal supports, targeted supports, and intensive interventions. Nurturing Relationships and Supportive Environments: Vogel focuses on building nurturing…

Read More
MedPAC’s Miss on Reality of Home Health Financial Reality Results in Suggested Cut in 2025 Proposed Rule
July 19, 2024

The March 2024 MedPAC report recommending a 7% payment reduction for home health agencies in 2025 has sparked significant concern within the industry. Why is this recommendation being met with such resistance, and what does the financial reality of home health agencies look like in contrast to these federal suggestions? Are the MedPAC recommendations…

Read More
baseball game
Sixth Inning- What are the Stages Where Your Business Takes Place?
July 18, 2024

When you think of a baseball game, you might picture the crack of the bat or the roar of the crowd as a home run sails over the outfield fence. But for the Savannah Bananas, the game is just one part of the spectacle. Jesse Cole, the mastermind behind this innovative team, shares how…

Read More
skilled trades career
A Skilled Trades Career Provides a Future-Proof Path
July 18, 2024

In today’s rapidly changing job market, a skilled trades career offers a viable and attractive option, especially for the younger generations exploring alternatives to traditional college education. Recent trends indicate a significant shift in interest in these hands-on professions. On Straight Outta Crumpton, host Greg Crumpton engages in a lively conversation with Nicole Bass,…

Read More