Skip to content
MarketScale
‹ Back to IndustriesSoftware & Technology

CES 2024: Allegro MicroSystems Has The Right Sensors For Modern Electric Vehicle Technology

How can the latest innovations in electric vehicle technology contribute to extending their driving range, an issue at the forefront of the industry?  Senior Director at Allegro MicroSystems, Ram Sathappan, shed some light on the company’s breakthroughs in magnetic sensors and power ICs, while discussing the significant role of energy conversion efficiency in electric…

This story was produced through MarketScale. See how Software & Technology teams put it to work with Executive Thought Leadership.

By Grant Harrell · Allegro MicrosystemsCes 2024Electric Vehicle TechnologyRam Sathappan
Share

Key takeaways

01

How can the latest innovations in electric vehicle technology contribute to extending their driving range, an issue at the forefront of the industry?

02

Senior Director at Allegro MicroSystems, Ram Sathappan, shed some light on the company’s breakthroughs in magnetic sensors and power ICs, while discussing the significant role of energy conversion efficiency in electric…

How can the latest innovations in electric vehicle technology contribute to extending their driving range, an issue at the forefront of the industry? 

Senior Director at Allegro MicroSystems, Ram Sathappan, shed some light on the company’s breakthroughs in magnetic sensors and power ICs, while discussing the significant role of energy conversion efficiency in electric vehicles at CES 2024.

“And for that, what we have done is we have created some of the most accurate and high bandwidth current sensors out there, that pair along with their high voltage gate drivers for wide band gap power electronic switches. The combination of those two work very well in creating systems that are smaller, lighter, and allow you to save space and weight, which in the long run actually ends up extending the driving range,” Sathappan said.

Article written by Alexandra Simon.

Video TranscriptExpand ↓

Good morning, everyone. My name is Ram Sathappan. I'm a senior director at Allegro MicroSystems. I wanted to talk to you here about the latest in e-mobility. Are we there yet with extending the range of electric vehicles? I think that's a question on everyone's mind. And I believe we are with the new products, the innovative products coming from Allegro MicroSystems. Allegro MicroSystems, as you may know, is the market leader in magnetic sensors are the, market share leader. We not only do magnetic sensors. We are a leader in also power ICs. I'm here to talk to you about energy conversion in electric vehicles. It's a very key concern of automotive manufacturing companies, automotive product companies. They're all looking to figure out how we can make it more efficient so that we can extend the driving range of vehicles And what we have in front of us is some components here that Allegro Microsystems builds that go into electric powertrain, all these electric vehicles. So what we have in front of us is two key components that I wanna talk about. What it is is that you have, what we call the magnetic current sensors that Allegro is a market leader in. As well as isolated gate drivers, high voltage isolated gate drivers. That's another innovation from Allegro MicroSystems. The combination of these two components help bring in more efficient power conversion systems, which is at the heart of the electric powertrain of a vehicle. So you have in the electric powertrain, typically, what is it? What what comes up first when you connect your charging plug to a car is a onboard charger, and then you have a battery management system at DCDC converter and a traction motor inverter. All of these systems, what they are doing is really converting power power conversion from AC to DC or DC to DC or DC to AC when we are doing these conversions, there is some energy loss always happening. And the, you know, the thing that most engineers care about is how do we make it keep it efficient, reduce power loss and improve the performance of the system. And for that, what we have done is we have created some of the most accurate and high bandwidth current sensors out there. That pair along with their high voltage gate drivers for wide band gap power electronic, switches. The combination of those two work very well in creating systems that are smaller, lighter, and allow you to save space and weight, which in in turn in the long run actually ends up extending the driving range of the vehicle.

About the author

GH
Grant HarrellHead of Transportation/Mobility & Host of "Are We There Yet?" video podcast series

Asking the most exciting, innovative, cutting-edge companies in transportation/mobility the “Are We There Yet?” question is a lot of fun, and the focus of Grant Harrell's top video podcast series! And, it’s not a bad question as so much is truly happening in this space today. What used to be trains, planes, and automobiles is now robots, drones, and spaceships, and Grant is curious about how soon we are all going to see these technologies in action, at scale. Very few of us enjoy a car that drives itself, have dinner delivered via drone, or have taken a vacation to space, but these amazing technologies and applications, as Grant discovers within his "Are We There Yet?" podcast series, are here, or as he likes to say, "we're there"! Grant also serves as the Head of Transportation/Mobility for MarketScale, one of the fastest-growing, most-successful, fun b2b media companies in the industry! MarketScale works behind the scenes for many of the top brands today, building their brand, engaging their communities, and telling their incredible stories! Within Grant's leadership of MarketScale's Transportation/Mobility division, he enjoys working with top companies within automotive to aviation, micro-mobility to marine, drones to space exploration, and everyone in between. And, Grant encourages you to reach out to him directly and set up a meeting, because as he says, "whats the point of all of this transportation/mobility technology development if we aren't headed somewhere fun to meet someone interesting"!

Software & Technology: are you visible to AI?

Before they reach out, Software & Technology buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Software & Technology expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's Software & Technology expertise into the articles, video, and social content B2B marketing buyers in your industry are searching for. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Software & Technology Insights

Salesforce commits $1 billion to Switzerland over five years to expand Agentforce deployments

Salesforce commits $1 billion to Switzerland over five years to expand Agentforce deployments

Salesforce plans to invest $1 billion in Switzerland over five years to enhance AI deployments, workforce programs, and partnership expansion. This commitment aims to strengthen Salesforce's presence and capabilities in the Swiss enterprise market. The investment will support the deployment of agentic AI technology and bolster local partnerships.

  • 01Salesforce will invest $1 billion in Switzerland over the next five years.
  • 02The investment will focus on agentic AI rollouts, workforce programs, and partner expansion.
  • 03Salesforce aims to strengthen its presence in the Swiss enterprise sector through this initiative.

Jul 23, 2026

B2B e-commerce is bigger than B2C. Here's what procurement teams need to know

B2B e-commerce is bigger than B2C. Here's what procurement teams need to know

B2B online sales have surpassed B2C on a global scale, largely driven by Millennial procurement practices. Companies need to adapt by developing digital channel strategies to remain competitive.

  • 01B2B online sales are larger than B2C sales worldwide.
  • 02Millennials are driving significant changes in procurement processes.
  • 03A digital channel strategy is crucial for businesses to stay competitive in B2B markets.

Jul 23, 2026

QCi splits its commercial and product leadership as quantum enters real-world deployment phase

QCi splits its commercial and product leadership as quantum enters real-world deployment phase

Quantum Computing Inc. has appointed Susan Hunt as Chief Revenue Officer (CRO) and elevated Pouya Dianat to the new position of Chief Product Officer (CPO). This leadership restructuring indicates a strategic pivot towards the commercialization of quantum technologies for enterprise use cases.

  • 01Quantum Computing Inc. is focusing on enterprise commercialization of its quantum technologies.
  • 02Susan Hunt has been named as the new Chief Revenue Officer at Quantum Computing Inc.
  • 03Pouya Dianat has been promoted to the newly established role of Chief Product Officer.

Jul 23, 2026

Explore More Software & Technology Insights

Read more expert perspectives from across Software & Technology.

Browse Software & Technology Hub

About the Expert

GH
Grant Harrell

Head of Transportation/Mobility & Host of "Are We There Yet?" video podcast series

Asking the most exciting, innovative, cutting-edge companies in transportation/mobility the “Are We There Yet?” question is a lot of fun, and the focus of Grant Harrell's top video podcast series! And, it’s not a bad question as so much is truly happening in this space today. What used to be trains, planes, and automobiles is now robots, drones, and spaceships, and Grant is curious about how soon we are all going to see these technologies in action, at scale. Very few of us enjoy a car that drives itself, have dinner delivered via drone, or have taken a vacation to space, but these amazing technologies and applications, as Grant discovers within his "Are We There Yet?" podcast series, are here, or as he likes to say, "we're there"! Grant also serves as the Head of Transportation/Mobility for MarketScale, one of the fastest-growing, most-successful, fun b2b media companies in the industry! MarketScale works behind the scenes for many of the top brands today, building their brand, engaging their communities, and telling their incredible stories! Within Grant's leadership of MarketScale's Transportation/Mobility division, he enjoys working with top companies within automotive to aviation, micro-mobility to marine, drones to space exploration, and everyone in between. And, Grant encourages you to reach out to him directly and set up a meeting, because as he says, "whats the point of all of this transportation/mobility technology development if we aren't headed somewhere fun to meet someone interesting"!

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Software & Technology and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512