Making AR/VR Content Creation More Manageable

On Spatial Perspectives, host Dan Cui will have a one-on-one dialog with innovators and thought leaders in the growing Spatial Reality, or Spatial Computing, market. Cui will invite guests who can discuss the real world use cases of the technology and how it could benefit mankind while exploring any drawbacks and how they might be mitigated.

 

Spatial Perspectives brings a new perspective to the AR/VR conversation by talking about a new platform to support extended reality development. Host Dan Cui welcomed Dan Cotting, Director of Product Innovation at BreadVan. Cotting described BreadVan as a content management system (CMS) for 3D content.

“Most companies are making their own tools every time, and we wanted to develop something that’s intuitive for both developers and non-developers” – Dan Cotting

While AR and VR adoption is rising, it’s not easy for companies to develop and manage apps. BreadVan seeks to take the friction out of the process.

“Most companies are making their own tools every time, and we wanted to develop something that’s intuitive for both developers and non-developers,” Cotting said.

The interface is reminiscent of any CMS. It allows for prefab element creation. It also has an asset manager. One of the coolest features is that to update the app, no redeployment is necessary.

“You can just hit refresh, and it updates, without having to turn the app off,” Cotting said.

As noted, this tool is accessible for non-developers. “Most of the time, if an organization needs to make a change, they have to use a developer, which isn’t always available. Whoever needs to manage it whenever is possible, it removes the need to go to IT every time.”

The system could support a wide variety of businesses. Cotting spoke about how a salesperson in the field could use it, based on a partner they have. “A lot of it is ‘imagine if,’ but not all people can imagine. With AR/VR, they can see it.”

The company plans to launch the platform this year officially and currently has a beta program ongoing. “We’re still seeking participants for feedback and want to understand how users will use it,” Cotting shared.

Listen to Previous Episodes of Spatial Perspectives Right Here!

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

rubber
How Precision Engineering and Regulatory Complexity Shape the Future of Rubber Manufacturing
April 9, 2026

In an era where precision manufacturing often hides behind the simplicity of everyday products, the world of rubber components offers a striking reminder that complexity frequently lives beneath the surface. What appears to be a modest gasket or sealing element is, in reality, the product of highly specialized engineering, rigorous testing, and an…

Read More
tekniplex
Inside TekniPlex Gaggiano: How Specialized Manufacturing and Precision Engineering Define a True Center of Excellence
April 9, 2026

Manufacturing excellence today is less about scale alone and more about precision, control, and adaptability—especially in industries where even microscopic inconsistencies can have outsized consequences. As global supply chains grow more complex and regulatory standards tighten, facilities that invest in specialized processes and contamination control are quietly becoming the backbone of innovation. Segregated…

Read More
materials
Tekniplex Showcases Sustainable Materials Innovation at Paris Packaging Week 2026
April 9, 2026

At Paris Packaging Week 2026, Tekniplex didn’t just exhibit—it staged an experience that reflected the evolving intersection of materials science and brand storytelling. The company’s modern booth, complete with a living wall and immersive digital displays, signaled a broader shift in how packaging innovators are choosing to engage a sustainability-conscious audience. Beneath the…

Read More
Paris Packaging
Paris Packaging 2026: How Material Science and Global Innovation Are Reshaping the Future of Packaging
April 9, 2026

In an era where sustainability, performance, and consumer expectations are colliding, packaging has quietly become one of the most dynamic frontiers of innovation. What was once viewed as a functional afterthought is now a strategic lever—one that blends advanced science, manufacturing precision, and an increasingly human-centered understanding of market needs. Material science, in this…

Read More