Making Sports More Active in the Digital Age

The fans remember the highlights but the franchises remember the technology, data, and inventions that powered their season. Host Tyler Kern sits down with the innovators, leaders and founders that are taking sports into the future.

 

The world of sports is seeing a major transformation in the role of technology in competition.

Will technology enable us to unlock our full athletic potential, or will it actually be the method we use to play sports? A new organization is trying to marry those two ideas together.

Four pioneering companies in sports are joining forces to launch the International Association of Mixed Reality Sports (XRS). The focus of the new organization will be to promote physical activity by combining sports, technology and gaming.

On Thursday, Nov. 20, the International Association of Mixed Reality Sports (XRS) was publicly launched in Munich (GER), Helsinki (FIN) and Zurich (CH). Initiated in early October by the CEOs and founders of four pioneering companies in the rapidly growing industry, the world’s first association of its kind is meant to support and grow the meaning of mixed reality sports (XRS).

Host Tyler Kern will be sitting down with Markos Aristides Kern, Founder & CEO, Fun with Balls, Chairman of the Board, XRS Mixed Reality Sports Association, Dr. Raine Kajastila, CEO, Valo Motion, and Stephan Niedecken, Co-Founder, Sphery AG. Kern will dive into the issues they have seen in the world of eSports and mixed reality sports and how they want to address declining sports participation.

Follow Along for a New Episode Every Monday!

Follow us on social media for the latest updates in B2B!

Image

Latest

healthcare
From the C-Suite to the Classroom: A Healthcare Leader’s Bet on the Next Generation
May 25, 2026

Healthcare isn’t short on strategy right now—it’s short on people, access, and experienced leadership where it matters most. In Texas alone, more rural hospitals have closed than in any other state over the past decade, leaving entire communities with limited access to care. At the same time, many health systems are realizing they haven’t…

Read More
AI
The AI Health Score: Turning Hallucinations, Agents, and AI Risk Into Board-Ready Insight
May 24, 2026

As artificial intelligence moves deeper into enterprise operations, many organizations are discovering that the real challenge is not adoption, but control. Traditional software has always been predictable: the same input produces the same output, making it possible to audit systems at a fixed point in time. AI changes that equation. Jeff Carson, founder of…

Read More
TheAIAudit
Introducing TheAIAudit: A Platform Built to Measure, Monitor, and Govern Enterprise AI
May 22, 2026

Enterprise AI is advancing faster than most companies can govern it. Behind the scenes, AI systems are already influencing decisions tied to revenue, operations, compliance, customer outcomes, and risk — yet many organizations still lack a clear way to measure, explain, or oversee what those systems are doing. That is the gap TheAIAudit was…

Read More
Leadership
How the Future of Work Is Being Reshaped by AI, Human Creativity, and Customer-Centered Leadership
May 21, 2026

As artificial intelligence rapidly reshapes industries, many professionals are asking the same urgent question: what happens when AI starts replacing not just repetitive tasks, but the foundational entry-level roles that once launched careers? According to Goldman Sachs Research, AI could expose the equivalent of 300 million jobs globally to automation, while potentially automating tasks…

Read More