Articles by tag: Larry Carlson

Superior Air Quality and HVAC Systems are Crucial for Senior Care

air quality

The demographic shift towards an aging population, projected to reach 27 million Americans in nursing and assisted living facilities by 2050, raises significant concerns about indoor air quality in these environments. With respiratory health already being a critical issue among seniors, the stakes are high for ensuring that HVAC systems are up to par….

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Aging in Place Demands Proper Investments in Home Safety Measures & Technology

As the world grapples with an larger aging population, the concept of “aging in place” is gaining unprecedented momentum. According to a new Redfin survey, over three-quarters of baby boomers (78%) plan to stay in their current homes as they age. This trend is driven by improvements in digital health services as well…

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Decentralized At-Home Care: Following the Trends that Can Improve Healthcare in the U.S.

Decentralized At-Home Care in the U.S. is pivotal towards achieving equitable healthcare outcomes. Through the ability to leverage advancements like 5G to enhance service delivery and accessibility, this model, emphasizing at-home care, is emerging as a cornerstone for a more efficient and patient-centric approach, addressing the disparities inherent in traditional healthcare settings. As part…

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AI in content marketing
Generative AI in Content Marketing: Why Creativity & Authenticity Will Make it Work
July 11, 2024

Will 2024 be known as the year AI made waves in content marketing? It sure seems so, with recent AI-driven ads from Toys R Us and Under Armour generating significant buzz online. Not just this: Despite having no official ties to the brand, a mock Volvo ad created entirely by AI has also gone…

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Hiring Made Human: Hiring When You’re a Start-Up
July 11, 2024

The challenges of hiring for a startup have become more pronounced these days than ever. With technological advancements and evolving market demands, startups must be agile and strategic in their hiring practices to ensure success. According to some studies, nearly 90 percent of startups fail, with a significant factor being the inability to attract…

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Focus on the Customer
Fifth Inning – Focus on the Customer
July 11, 2024

In a compelling narrative by Jesse Cole, the Savannah Bananas, a baseball team known for its unconventional approach, has declared advertising dead. Cole emphatically asserts that while advertising may attract customers, it is the fan experience that fosters lasting loyalty. In a bold move, the Savannah Bananas have eliminated all forms of advertising at…

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Dr. Mark Manera talks Trucking Industry
The Trucking Industry Needs a Fitness Overhaul to Jumpstart a Trucking Health Revolution
July 11, 2024

With the trucking industry seeing many changes that prioritize efficiency and productivity, the health of truck drivers has increasingly peaked as a critical concern. With life expectancies for truck drivers averaging 16 years less than the general population, there is an urgent need to address health issues within the industry. Recent initiatives, like the…

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