Articles by tag: retail innovations
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Adapting the SLR Magic of Anamorphic Filmmaking to the Panasonic Lumix Ecosystem Creates Endless Filmmaking Possibilities
The Panasonic Lumix System revolutionized independent filmmaking through the convergence of a handheld DSLR style body, larger than video camera sensors for a narrow depth of field, and the versatility and utility of interchangeable lenses. By being mirrorless and with the use of adapters, a broad gamut of vintage and modern lenses became available for […]
AV is Bridging the Gap Between the Real World and the Metaverse at Industry Conferences
How is AV helping bridge the gap between the real world and the metaverse? Some of the best examples can be seen in the midst of large-scale trade shows and industry events. For example, ETHDenver, an annual blockchain conference held in Denver, Colorado, hosts more than 20,000 technologists every year to innovate and develop […]
Why Authentic Content Should Be at the Forefront of Your Company’s Marketing Strategy
Media today is the most powerful it’s ever been, and with the introduction of new channels to consume it daily, the consumer can become easily overwhelmed with a plethora of choices. How does your channel stand out? Authentic media might be the clickbait. With the likes of TikTok, YouTube, and streaming services like Spotify, […]
2023 is Mobile AR Advertising’s Spotlight Moment in Retail
In 2023, Insider Intelligence predicts the number of augmented reality (AR) users in the U.S. will reach 97.1 million and continue upward through 2025. So, is this the year mobile AR takes the advertising spotlight? And what function could it play in retail? According to Insider Intelligence’s forecast, U.S. companies plan to spend big […]
Taking a Metaverse and Web3 Approach to Retail
Retail brands recognized the need for dominance in the eCommerce space, but omnichannel today means there is a new world to embrace, the Metaverse. Brands that fail to embrace the Metaverse could miss out on millions of consumers who spend hundreds of hours a month on virtual platforms. One retailer who understands the value […]
Why Virtual Dressing Rooms Will Be Key for Differentiating in Retail
The days of retail clothiers needing to stock multiple garment sizes could be drawing to a close. NOBAL Technologies developed a product poised to revolutionize the customer retail experience with its interactive iMirror solution. Daniel Maher, VP of Technology at NOBAL, joined Retail Refined’s Melissa Gonzalez at NRF to talk about the positive impact iMirror […]
Get Your Fix: The Art and Science of The Convenience Store. Part 1 of 2
To many consumers, the convenience store represents just that: convenience shopping. But Sumit Kar, Sr. Director of Operations, Vixxo, and Eric Warner, Director of Construction, Vixxo, both know there’s a lot that goes into making the convenience store experience engaging for the customer. Kar and Warner stopped by Get Your Fix for the first […]
Get Your Fix: The Art and Science of The Convenience Store. Part 2 of 2.
In the second part of their conversation on the convenience store industry, Sumit Kar, Sr. Director of Operations, Vixxo, and Eric Warner, Director of Construction, Vixxo, focused on some of the science involved in addressing layout and aesthetic challenges of today’s ever-evolving stores. Warner noted the changes in the past ten years in terms […]