Articles by tag: Retail Podcast

Is Amazon’s Future in Third-Party Sellers?

In the retail space, there is no bigger 800-pound gorilla than Amazon. So naturally, analyzing their direction in an e-commerce world is telling of where the rest of the industry might adapt. Today on the Retail Podcast, host Shelby Skrhak sat down with Amazon insider and vice president of IdeoClick Andrea Leigh to discuss…

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Energy
Beyond the Numbers: How Recent Tax Reform Efforts Affect the Energy Industry

On today’s episode of “Weaver: Beyond the Numbers,” Partner Rob Myatt explains how tax reform is affecting the energy industry. It’s an important topic with never-ending changes in the last few years, beginning with the Brady Bill and culminating in the 2017 Tax Cut and Jobs Act. It’s a true tax cut overall, but whether…

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Podcasts
Want to Make Your Customers Feel Like a VIP? Personalize Their Experience

Retail shopping before the age of the Internet was a grand event. It meant heading out to socialize and relax with friends while catching up on life happenings. Today, as we have taken to doing these pastimes on the Internet, brick-and-mortar retail stores are having to adjust. What will bring modern customers into stores,…

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AI in content marketing
Generative AI in Content Marketing: Why Creativity & Authenticity Will Make it Work
July 11, 2024

Will 2024 be known as the year AI made waves in content marketing? It sure seems so, with recent AI-driven ads from Toys R Us and Under Armour generating significant buzz online. Not just this: Despite having no official ties to the brand, a mock Volvo ad created entirely by AI has also gone…

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Hiring Made Human: Hiring When You’re a Start-Up
July 11, 2024

The challenges of hiring for a startup have become more pronounced these days than ever. With technological advancements and evolving market demands, startups must be agile and strategic in their hiring practices to ensure success. According to some studies, nearly 90 percent of startups fail, with a significant factor being the inability to attract…

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Focus on the Customer
Fifth Inning – Focus on the Customer
July 11, 2024

In a compelling narrative by Jesse Cole, the Savannah Bananas, a baseball team known for its unconventional approach, has declared advertising dead. Cole emphatically asserts that while advertising may attract customers, it is the fan experience that fosters lasting loyalty. In a bold move, the Savannah Bananas have eliminated all forms of advertising at…

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Dr. Mark Manera talks Trucking Industry
The Trucking Industry Needs a Fitness Overhaul to Jumpstart a Trucking Health Revolution
July 11, 2024

With the trucking industry seeing many changes that prioritize efficiency and productivity, the health of truck drivers has increasingly peaked as a critical concern. With life expectancies for truck drivers averaging 16 years less than the general population, there is an urgent need to address health issues within the industry. Recent initiatives, like the…

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