How Efrogs Jumped Ahead of Uber, Lyft in Dallas Ride Sharing

 

Transportation in urban areas has advanced far beyond subways, taxis and buses. Today customers expect door to door service, and with the options available to them in many cities, they are getting just that.

While Uber and Lyft are largely responsible for the changing dynamic of short-distance travel, they were not the first ones to think of new forms of personal mobility.

In Dallas, ridesharing company eFrogs has been shuttling passengers around the most popular areas for nightlife and business since 2010. The free trip service started with a business-to-consumer model, but Founding Partner Jeb Morris has shifted a significant amount of attention to B2B endeavors.

EFrogs partners with hotels, restaurants, convention centers and other businesses to set fixed ride schedules that provide more flexibility than buses, and personalized advertising opportunities.

On MarketScale Mornings, Morris explained why Dallas is an ideal place for new modes of transportation and why businesses are buying in to his electric vehicles.

Follow us on social media for the latest updates in B2B!

Image

Latest

data center infrastructure
AI Is Forcing a Rethink of Data Center Infrastructure at Every Level
December 29, 2025

The data center industry is being redefined by AI’s demand for faster, denser, and more scalable infrastructure. According to McKinsey, average rack power densities have more than doubled in just two years. It went from approximately 8 kW to 17 kW, and is expected to hit 30 kW by 2027. Global data center power demand is projected…

Read More
Emergency department
How Predictive AI Is Helping Hospitals Anticipate Admissions and Optimize Emergency Department Throughput
December 24, 2025

Emergency departments across the U.S. are under unprecedented strain, with overcrowding, staffing shortages, and inpatient bed constraints converging into a throughput crisis. The American Hospital Association reports that hospital capacity and workforce growth have lagged, intensifying delays from arrival to disposition. At the same time, advances in artificial intelligence are moving from experimental to operational—raising…

Read More
Mission
Why Is the Mission of Benchmark So Important
December 23, 2025

As pharmaceutical innovation accelerates, the margin for error narrows, making quality assurance not just a regulatory necessity but a public good. Benchmark’s mission sits at the intersection of progress and protection—helping manufacturers stay aligned with FDA standards so life-saving therapies reach patients faster and safer. By keeping cleanrooms compliant and companies out of trouble, Benchmark…

Read More
Benchmark
What Is It Like for You to Be Part of the Benchmark Products Teams Now
December 23, 2025

Being part of the Benchmark Products team today means working at the intersection of precision manufacturing and deeply human collaboration, especially in the high-stakes world of cleanroom and sterility assurance solutions. As the organization grows, employees describe a culture that still feels familial—one where clear communication, personal accountability, and genuine care for customers drive…

Read More