Talkin’ Shop: Walbro’s Defense Tactics for Avoiding Counterfeit Products

 

Consumers want reliable, long-lasting products that perform as promised. They also want the most economical solution they can find. But by doing so, they run the risk of buying defective or damaged merchandise.

On this episode of Talkin’ Shop, a Walbro podcast, Mike Pattullo, senior engineering manager, broke down tips for protecting consumers from defective, lower-priced and possibly harmful counterfeit products, explaining his and the company’s mission of being dedicated to anticipating customer needs and delivering innovative solutions to a world that demands a cleaner environment.

“We produce the highest quality products in the industry and maintain compliance with all applicable regulatory requirements,” Pattullo said.

When searching for online retailers, consumers need to be aware of websites featuring low priced offerings that contain doctored images with the Walbro name. Pattullo reminded consumers that “when you get the product, if it says wall door on it, there’s a high likelihood it’s a genuine Walbro part.”

The off-market versions often don’t work, and when they do only last for a few months. Pattullo stood his ground: they don’t stand up against Walbro products.

“When we’ve tested side-by-side with our copycat competitors, it’s no comparison. Sometimes those parts don’t even last a few months,” Pattullo said.

Walbro has no plans on slowing down its response to fakers in the market.

“We’re becoming more aggressive, we have to be our reputation is at stake,” Pattullo said.

For the latest news, videos, and podcasts in the Transportation Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @TransportMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

data-driven tools
Leverage Data-Driven Tools and Local SEO for Maximum Search Engine Rankings
July 26, 2024

As businesses continue to navigate the digital landscape, data-driven tools are more crucial than ever for effective SEO strategies. Understanding and implementing the proper SEO practices can make a significant difference with evolving algorithms and competitive markets. Given that 75% of users never scroll past the first page of search results, this statistic underscores…

Read More
On-device AI
On-Device AI is Today’s Tech Innovation, Competition and Market Leadership Driver
July 26, 2024

On-device AI revolutionizes the tech landscape, making it a critical factor for industry dominance. This cutting-edge technology directly integrates advanced AI capabilities into devices, transforming consumer and enterprise applications. This shift stems from the need for improved performance, reduced latency, enhanced data privacy & security, and personalized user experiences. With advancements in neural processing…

Read More
modern supply chains
The Role of AI in Modern Supply Chains: Insights from Aaron Hatfield at Arvist
July 26, 2024

Artificial intelligence rapidly transforms modern supply chains, with companies like Arvist leading the charge. In a recent episode of Hammer Down, hosted by Mike Bush, Aaron Hatfield, the Head of Sales at Arvist, sheds light on AI’s practical applications and benefits in enhancing supply chain operations. Is AI in the supply chain a double-edged…

Read More
semiconductor manufacturing
Training New Semiconductor Manufacturing Professionals is Key to Meet Coming Domestic Manufacturing Demand
July 26, 2024

Over the past few years, the U.S. has made significant strides in semiconductor manufacturing, driven by substantial investments and strategic policies. With the CHIPS Act expected to triple domestic semiconductor manufacturing capacity by 2032, the need for a skilled workforce is more urgent than ever. This discussion explores the key question: What does the…

Read More