From Passion to Business – The Story of Parker Sterling At the heart of Sterling Mineral Imports is a deep passion for the outdoors, a love for discovery, and an entrepreneurial spirit. Founded in 2021-2022 by Parker Sterling, the company was built on a lifetime of fascination with minerals, crystals, and fossils. “I have four…
From Passion to Business – The Story of Parker Sterling At the heart of Sterling Mineral Imports is a deep passion for the outdoors, a love for discovery, and an entrepreneurial spirit. Founded in 2021-2022 by Parker Sterling, the company was built on a lifetime of fascination with minerals, crystals, and fossils. “I have four…
DisruptED in the D: A Story of Hope with Portia Roberson (Ep. 1)
Detroit’s resurgence has been a story of resilience, but the city still grapples with deep economic and social disparities. Once one of the most prosperous cities in America, Detroit faced bankruptcy just over a decade ago. Today, the city is bouncing back, but the gap between progress and community well-being remains significant. With organizations…
DisruptED in the D: The Power of Black Leadership with Dwan Dandridge (Ep. 1)
Detroit has long been a city of resilience, innovation, and reinvention. Once the heart of American industry, its rebirth has been marked by waves of economic and social transformation. But as new developments reshape the city, the question remains: who gets to be part of this transformation, and how can Black leadership play a…
DisruptED in the D: A Story of Hope with Portia Roberson (Ep. 2)
Detroit is experiencing a renaissance, but its revival is still unfolding. Leaders like Portia Roberson, CEO of Focus: HOPE, are committed to ensuring that this transformation is inclusive and benefits all communities. As new industries take root and technology reshapes the workforce, Detroit must prioritize equitable access to opportunities. With initiatives like Black Tech…
DisruptED in the D: Building an Inclusive Future with Black Leaders Detroit’s CEO Dwan Dandridge (Ep. 2)
Detroit’s comeback is defined by perseverance, creativity, and inclusivity—but who is ensuring that all Detroiters benefit from the city’s economic revival? Black Leaders Detroit, under the leadership of CEO Dwan Dandridge, is addressing this challenge head-on by providing capital and support to Black entrepreneurs in the city. Since its founding in 2019, the organization has…
Experts Talk
Experts Talk
How Expert Content and Influencer Marketing Are Revolutionizing B2B Growth in the Creator Economy
The Creator Economy is changing how businesses grow, especially in B2B. Platforms like YouTube, Instagram, and TikTok, with nearly 5 billion monthly users, are driving this change. By 2027, Goldman Sachs expects the Creator Economy to reach $500 billion. It’s time for businesses to get involved. What’s exciting is how influencer marketing, once reserved for…
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Podcast Episodes
Career Paths: Women In Construction
In this episode of The AppleOne Podcast Career Paths series, host Brett Howroyd sits down with Shawna Alvarado to explore the evolving landscape of construction. As the second generation at O’Donnell Plastering, Shawna’s career path—from cosmetology to construction—reflects the industry’s expanding opportunities and the growing presence of women in roles ranging from tradespeople to…
Marketing AI Adoption in B2B Enterprises
Aby Varma, founder of Spark Novus, leads a discussion on how AI is reshaping marketing within large B2B enterprises. He speaks with Shonodeep Modak, CMO of Schneider Electric’s Energy Management Business, about their AI journey, operational challenges, and strategies for successful AI adoption in marketing. They highlight lessons learned, misconceptions, and the future of…
Overcoming Behavioral Health Challenges: Iris Telehealth’s Technology-Driven Approach
Behavioral health challenges have intensified nationwide, with wait times for care stretching months and access in rural areas remaining inadequate. Telehealth innovations are emerging as a crucial bridge to close these gaps, particularly in behavioral health. The stakes are high and according to the 2023 National Survey on Drug Use and Health (NSDUH), 22.8%…
The People Business: Creating a Culture That Attracts Talent
In this episode of The AppleOne Podcast’s People Business series, host Brett Howroyd and AppleOne Regional Vice President Nicole McMurray are joined by Tanya Zion, Product Manager of Engagement Services for AIM, to discuss the critical connection between retaining great talent and attracting new talent. Tanya, a seasoned expert in people, processes, and communication,…
At ISE 2024, the annual highlight for professionals in the smart technology and AV integration fields, SMART Technologies made a significant impact with its cutting-edge smart boards. This year’s event showcased a range of new products and technologies poised to redefine industry standards. This wrap-up video from ISE 2024 highlights SMART Technologies’ latest innovations,…