Marking Minute: Why the Marking Industry’s Product Line Continues to Grow, with CJ Freeman of Presco

 

On the first episode of Presco’s Marking Minute, we’re joined by CJ Freeman, a National Account Manager for Presco, who helps set the stage for the podcast by unpacking the company’s varied and essential product line, making a case for why marking products should be seen first and foremost as safety products.

For starters, these products do things like point out a hole or a dangerous, exposed electrical line, which protects not only the workers on that site but the general public. Presco provides everything from above-ground barricade tapes like caution tape, to below ground detectable and non-detectable tapes, flags, roll flagging to mark a trail, and anything in between. “We’re a 75-year-old company, and we’ve been doing this for a long time,” Freeman said.

Freeman believes that Presco has been in business for so long because of their quality products at the correct price point, but also because they “bring value to our customers and listen to our customers. We see our customers as partners, they are distributors of our product and we listen to them.”

What makes marking products such a powerful industry is their ability to grow alongside other market trends, like adding aerial mapping vinyls to their product line as drones became more of a standard in the market. Freeman points out their new safety fence that was designed based on customer requests, using exact specifications, as an example of how their product line reflects their customers’ needs.

For more information on how Presco values its quality and price point, why it was so important for them to have a Buy American Act compliant product, and what industries are a real challenge for their sales reps to sell to, give the first episode of Marking Minute a listen.

For the latest news, videos, and podcasts in the AEC Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @AECMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

inclusion
Inclusion Beyond Compliance: What It Really Takes to Build Workplace Cultures Where People Feel Seen, Supported, and Free to Belong
December 16, 2025

Inclusion is often reduced to policies and checklists, but its true measure shows up in everyday experiences — in whether people feel seen, supported, and able to contribute without hiding parts of who they are. When organizations move beyond compliance and toward genuine understanding, they open the door to talent, perspective, and potential that…

Read More
healthcare
How Simulation-Based Education Is Transforming Healthcare Leadership and Decision-Making Worldwide
December 16, 2025

As healthcare systems worldwide face rising costs, workforce shortages, and increasing pressure to balance quality with financial sustainability, traditional classroom-based management education is struggling to keep pace. According to the World Economic Forum, healthcare spending now accounts for nearly 10% of global GDP, making leadership decision-making more consequential—and more complex—than ever. At the same…

Read More
work-based learning
Scaling Work-Based Learning in the Curriculum: How Riipen Powers Real Employer Projects at Scale
December 15, 2025

Higher education is facing renewed scrutiny over how well it prepares students for life after graduation. Employers are increasingly signaling that many graduates enter the workforce without real-world, job-ready experience—placing new pressure on higher education to rethink how learning connects to work. Research on high-impact practices consistently shows that experiential and work-based learning boosts…

Read More
private equity
Alts Innovators: UT Austin’s Dr. Ken Wiles on Private Equity
December 15, 2025

Private equity is entering a period of adjustment after decades of expansion fueled by falling interest rates and abundant capital. That long-running tailwind reversed beginning in 2022, when interest rates rose sharply, disrupting deal activity, slowing exits, and bringing renewed attention to a long-standing vulnerability in private markets: liquidity. Industry reports have highlighted softer fundraising,…

Read More