Marking Minute: Why the Marking Industry’s Product Line Continues to Grow, with CJ Freeman of Presco

 

On the first episode of Presco’s Marking Minute, we’re joined by CJ Freeman, a National Account Manager for Presco, who helps set the stage for the podcast by unpacking the company’s varied and essential product line, making a case for why marking products should be seen first and foremost as safety products.

For starters, these products do things like point out a hole or a dangerous, exposed electrical line, which protects not only the workers on that site but the general public. Presco provides everything from above-ground barricade tapes like caution tape, to below ground detectable and non-detectable tapes, flags, roll flagging to mark a trail, and anything in between. “We’re a 75-year-old company, and we’ve been doing this for a long time,” Freeman said.

Freeman believes that Presco has been in business for so long because of their quality products at the correct price point, but also because they “bring value to our customers and listen to our customers. We see our customers as partners, they are distributors of our product and we listen to them.”

What makes marking products such a powerful industry is their ability to grow alongside other market trends, like adding aerial mapping vinyls to their product line as drones became more of a standard in the market. Freeman points out their new safety fence that was designed based on customer requests, using exact specifications, as an example of how their product line reflects their customers’ needs.

For more information on how Presco values its quality and price point, why it was so important for them to have a Buy American Act compliant product, and what industries are a real challenge for their sales reps to sell to, give the first episode of Marking Minute a listen.

For the latest news, videos, and podcasts in the AEC Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @AECMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

podcast
The DisruptED Journey with Tim Maitland at MarketScale (Episode Three)
January 15, 2026

Storytelling is changing fast, shaped by new platforms, shifting audiences, and a growing demand for authenticity. What started as traditional podcasting has evolved into community-driven ecosystems built on real voices and lived experience. In this landscape, storytelling isn’t just content—it’s a way to build connection, spark engagement, and drive meaningful change. When done well,…

Read More
education
The DisruptED Journey with Tim Maitland at MarketScale (Episode Two)
January 15, 2026

Education is at a crossroads. As AI, online learning, and workforce demands rapidly reshape how people gain skills, long-standing gaps in access and outcomes remain a major concern in Michigan. Recent reporting on the 2025 State of Education and Talent shows Michigan has fallen to its lowest ever ranking in per capita income, underscoring…

Read More
Ron Stefanski
The DisruptED Journey with Tim Maitland at MarketScale (Episode One)
January 15, 2026

Education doesn’t change in neat, predictable cycles—it shifts when people start asking better questions. Over the past several years, those questions have become louder and more urgent, driven by workforce disruption, new technologies, and a growing demand for learning that actually prepares people for real life. At the same time, media itself has evolved, favoring…

Read More
supporting parents
Supporting Parents Is a Business Strategy: A CFO’s Perspective on Retention, Trust, and Long-Term Growth
January 14, 2026

Workplace flexibility has shifted from a culture debate to a retention lever—especially as more professionals are becoming parents later, right when they’re stepping into mid-management and executive-track roles. Childcare and caregiving logistics don’t just strain families; they strain talent pipelines, and the companies that treat parenting as a “personal issue” are often the same…

Read More