Articles by author: Courtney Johnson
On MarketScale’s newest retail-focused podcast, Point of Scale, host Courtney Johnson sits down with retail leaders in order to understand the challenges they face throughout their sales cycle and how they stay one step ahead. From employee engagement to customer experience and everything in between, it is all tied to the journey of scaling your […]
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Retail
Will Transaction Fees in Retail Payments Go Extinct?
The majority of the world’s 2.8 billion credit cards are issued by just four powerhouses, and within that, it’s really a fight among the top two: Visa and Mastercard. According to ShiftProcessing.com, over half the credit card market share belongs to Visa alone, considering it has 335 million cards in circulation. It’s no surprise […]
Retail
81% of Retailers Planning to Encourage Customers to Shop Online Rather Than In-Store
We are at the finish line to prepare for Black Friday 2021, and retailers have been sweating bullets over whether aisle shelves would be stocker or not, and if the supply chain grinch would win the day. As recently as late August, according to research from Emarsys, 46% of global retail marketers considered canceling […]
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Multifamily Housing is the Sustainable Solution for Rapid Population Growth in Nashville
As Nashville grapples with an explosive growth in population and a consequent strain on its housing market, the city is witnessing a shift from traditional single-family homes to more space-efficient multifamily units. This transition reflects a broader trend seen across various neighborhoods, with places like Germantown experiencing a significant 37.1% rise in home prices […]
The Anticipation of Record Heat Must be the Concern of Educational Institutions and the Safety of their Student Athletes
Temperatures around the globe are continuing to set new records, and as a result, universities now face increasing challenges in ensuring the safety and performance of their student athletes. Scientists from the U.S. National Oceanic and Atmospheric Administration (NOAA) are warning that there is a 1 in 3 chance that 2024 could surpass 2023 […]
Improving HVAC Systems Plays a Key Role for Meeting Building Efficiency Goals
In today’s rapidly advancing world, the role of HVAC systems for building efficiency goals has become a pivotal topic for businesses and property owners alike. With energy costs soaring, the shift towards more energy-efficient systems isn’t just a luxury—it’s a financial imperative. Building efficiency upgrades could slash global energy demand by 12% and save […]
Generative AI Remains at an IP and Privacy Crossroads
As artificial intelligence becomes increasingly integrated into our daily lives and business operations, the conversation around its ethical and legal implications grows louder. It’s clear that generative AI will continue to face legal battles; applications from oncology, to mental health services, to the classroom, are raising questions about AI’s ethics and the consequences of […]