Articles by author: Courtney Johnson
On MarketScale’s newest retail-focused podcast, Point of Scale, host Courtney Johnson sits down with retail leaders in order to understand the challenges they face throughout their sales cycle and how they stay one step ahead. From employee engagement to customer experience and everything in between, it is all tied to the journey of scaling your…
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Retail
Will Transaction Fees in Retail Payments Go Extinct?
The majority of the world’s 2.8 billion credit cards are issued by just four powerhouses, and within that, it’s really a fight among the top two: Visa and Mastercard. According to ShiftProcessing.com, over half the credit card market share belongs to Visa alone, considering it has 335 million cards in circulation. It’s no surprise…
Retail
81% of Retailers Planning to Encourage Customers to Shop Online Rather Than In-Store
We are at the finish line to prepare for Black Friday 2021, and retailers have been sweating bullets over whether aisle shelves would be stocker or not, and if the supply chain grinch would win the day. As recently as late August, according to research from Emarsys, 46% of global retail marketers considered canceling…
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Leverage Data-Driven Tools and Local SEO for Maximum Search Engine Rankings
As businesses continue to navigate the digital landscape, data-driven tools are more crucial than ever for effective SEO strategies. Understanding and implementing the proper SEO practices can make a significant difference with evolving algorithms and competitive markets. Given that 75% of users never scroll past the first page of search results, this statistic underscores…
On-Device AI is Today’s Tech Innovation, Competition and Market Leadership Driver
On-device AI revolutionizes the tech landscape, making it a critical factor for industry dominance. This cutting-edge technology directly integrates advanced AI capabilities into devices, transforming consumer and enterprise applications. This shift stems from the need for improved performance, reduced latency, enhanced data privacy & security, and personalized user experiences. With advancements in neural processing…
The Role of AI in Modern Supply Chains: Insights from Aaron Hatfield at Arvist
Artificial intelligence rapidly transforms modern supply chains, with companies like Arvist leading the charge. In a recent episode of Hammer Down, hosted by Mike Bush, Aaron Hatfield, the Head of Sales at Arvist, sheds light on AI’s practical applications and benefits in enhancing supply chain operations. Is AI in the supply chain a double-edged…
Training New Semiconductor Manufacturing Professionals is Key to Meet Coming Domestic Manufacturing Demand
Over the past few years, the U.S. has made significant strides in semiconductor manufacturing, driven by substantial investments and strategic policies. With the CHIPS Act expected to triple domestic semiconductor manufacturing capacity by 2032, the need for a skilled workforce is more urgent than ever. This discussion explores the key question: What does the…