Backstage Pass with Alford Media
Steve Alford, President, and Tom Alford, Executive Vice President, of Alford Media joined Backstage Pass to talk about the events industry, evolving technology and what makes Alford Media successful. They also answered the burning questions listeners wanted to know. Over 35 years in the events industry, Alford Media has experienced the evolution and changes…
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Backstage Pass with Alford Media
Backstage Pass: What We Saw At NAMM 2020
January is a big month for trade shows, pro audio, and event tech industries. That includes NAMM, the National Association of Music Merchants Trade Show. Ben MacKinney, Audio Services Manager for Alford Media, was Alford’s boots on the ground for the event. He joins host Daniel Litwin on this episode of Backstage Pass to…
Backstage Pass with Alford Media
Backstage Pass: LDI 2019: New Lighting Innovations are Upending the Event Tech Industry with Blake Taylor and Aaron Walters
The audiovisual industry is bursting with new technologies and innovations. These new developments debuted at LDI 2019 , the leading conference and tradeshow for live design professionals from all over the world. Backstage Pass has the first scoop on what AV professionals are saying about the show with guests Blake Taylor, Lighting Services Manager, and…
Backstage Pass with Alford Media
Backstage Pass: Notes from XLIVE 2019
In this episode of Backstage Pass, Ali McMahan, Marketing & Communications Manager, and Dave Pooser, Director of Product Innovation, both from Alford Media, joined host Daniel Litwin, the Voice of B2B, to discuss the recent XLIVE Conference & Expo held in Las Vegas held Nov 17-19, 2019. McMahan and Pooser both attended the annual…
Backstage Pass with Alford Media
Backstage Pass: Don’t Forget About Lighting Design at Business Events
One of the oft-overlooked aspects of producing largescale business events is lighting design. As brands look to find creative ways to capture tradeshow audiences with content, audio, and visuals, the right lighting can enhance an immersive experience like no other. In this new episode of Backstage Pass by Alford Media, host Daniel Litwin sat…
Backstage Pass with Alford Media
Backstage Pass: RFID is Transforming Asset Tracking in AV
In the past, event technology specialists at AV companies had to manually scan each item of gear making its way out the warehouse. Some still manually scan to this day; it’s an antiquated system that takes days, or even weeks, and is prone to human error. But as Alford Media can attest to, that…
Backstage Pass with Alford Media
Backstage Pass: Alford Media, A History
On today’s episode of Backstage Pass, MarketScale is joined by with Dan Thompson, Senior Account Manager, who gives us a look at Alford Media through his eyes, as someone who’s been with the company for more 23 years. Alford Media was founded in 1984, and much has changed since then in terms of technology….
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Stop Chasing Titles, Build a Career That Matters – From a CAO
Career advice in finance and accounting often centers around promotions, titles, and compensation. But in an era where professionals frequently change jobs every few years—the average American worker now stays in a role less than four years—industries are facing growing talent shortages and reevaluating what long-term career success looks like. The question many professionals are…
A CEO’s Blueprint for Career Success: Leading with Love to Drive Performance and Culture
Leadership right now feels heavier than it did just a few years ago. Teams are stretched, expectations are high, and many employees are quietly disengaged. In fact, Gallup’s 2025 U.S. data shows that only about 31% of employees are actively engaged at work, leaving the majority feeling disconnected or indifferent. For CEOs and senior…
The Degree That Pays You Back: How Employer-Sponsored Apprenticeships Are Rewriting Higher Ed
Higher education is under pressure. Over the past few years, public confidence in the value of a four-year degree has declined significantly, with fewer Americans expressing a strong belief that traditional higher education delivers a worthwhile return on investment. At the same time, employers consistently report that graduates lack job-ready skills—particularly the “durable skills”…
Turning Denial Data Into Action: How Healthcare Organizations Can Fight Back Against Payer Denials
Healthcare providers across the U.S. are facing a growing wave of claim denials that is putting pressure on already strained hospital finances. Industry research from the American Hospital Association shows that nearly 15% of medical claims submitted to private payers are initially denied, forcing hospitals and health systems to spend about $19.7 billion annually attempting…