BizServ Roundtable
As geopolitical tensions disrupt global shipping and tariffs create fresh uncertainty in international trade, companies are being forced to reexamine their most vulnerable supply chain segment—the last mile . While upstream operations get the spotlight during crises, the final leg of delivery remains a persistent blind spot. That oversight has consequences: empty trucks, fragmented delivery…
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Generative AI in Content Marketing: Why Creativity & Authenticity Will Make it Work
Will 2024 be known as the year AI made waves in content marketing? It sure seems so, with recent AI-driven ads from Toys R Us and Under Armour generating significant buzz online. Not just this: Despite having no official ties to the brand, a mock Volvo ad created entirely by AI has also gone…
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Driving Business Growth in B2B Marketing: The Game-Changing Impact of the Creator Economy
Influencer marketing is no longer just for consumer brands. In a report titled Influencing Business: The Global Rise of B2B Influencer Marketing, Ogilvy estimates that the global market size has expanded over 20 times since 2016! And with the creator economy projected to reach $500 billion by 2027, businesses are taking note. Social platforms…
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The Effects of the Baltimore Bridge Collapse is Testing the Resilience of the Supply Chain
As one of the busiest ports in the United States continues to grapple with the aftermath of the Francis Scott Key Bridge collapse, the ripple effects on global supply chains are profound and widespread. The tragic incident not only disrupted local operations but has also spotlighted vulnerabilities in supply chain resilience globally. The bridge,…
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The Surprising Rise in March’s PPI Numbers is Likely to Challenge Fed’s Next Direction on Curbing Inflation
In addition to the financial markets teetering on the edge of uncertainty, the release of March’s Producer Price Index (PPI) numbers has stirred a mix of curiosity and concern. Coming off a February report that saw wholesale costs spike to its highest rate in five months, this latest update has financial analysts and economists…
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Content-Forward & Performance Skills are Elevating Storytelling in B2B Sales
Is storytelling in B2B sales an art or a science? Perhaps the art of sales is in the storytelling, and telling that story to make an impact is the science. In the fast-paced world of B2B sales, the convergence of content creation and performance skills is no longer a novelty but a necessity. As…
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Decoding the First CPI Report of 2024: Inflation, Stickiness, and Economic Implications
The battle to reign in the economy continues in 2024. Inflation continues to be top of mind as the first Consumer Price Index (CPI) report of 2024 was released this month. According to the report, Americans experienced a 3.4% increase in the cost of living compared to the beginning of 2023. The numbers…
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Business Investment in Solar and Battery Storage
Commercial and industrial electrical rates are rising, and this trend is expected to accelerate due to the massive energy demands from new data centers supporting the AI industry. For example, the Texas electrical grid is projected to need to double its capacity by 2030 to meet this new demand. This significant capital investment…
Technology Is Transforming Cardiovascular Care But Can Access Keep Up?
Cardiovascular care is entering one of its most transformative periods in decades. Advances in AI imaging and minimally invasive procedures are transforming the diagnosis and treatment of heart disease. According to the World Health Organization, an estimated 19.8 million people died from cardiovascular diseases in 2022, representing approximately 32% of all global deaths. This…
Hot Takes on Rural Healthcare: Lessons from the Frontlines of a System in Decline
Across America, rural hospitals are facing an existential crisis. From physician burnout and recruitment struggles to malpractice insurance woes and shrinking OB units, the challenges facing small health systems are multiplying. According to the National Rural Health Association, roughly 190 rural hospitals have closed down or discontinued inpatient care since 2010 — and many more…
Protecting Private Schools and Faith-Based Communities
School Safety Today podcast, presented by Raptor Technologies. In this episode of School Safety Today, host Dr. Amy Grosso speaks with Adam Coughran, founder of Safe Kids, Inc., about how private and faith-based schools can strengthen safety practices despite limited resources. KEY POINTS: Physical systems, community engagement, and knowledge must work together for effective…
