Brewing up Beverage Equipment Maintenance Solutions (Part 1 of 2)

 

There are many moving parts to a facilities maintenance program, and an integral piece of that puzzle is beverage equipment maintenance. Kelly Fitzroy, Director of Operations for Vixxo’s Coffee Brew & Grind Division, and Luc Poirier, Sr. Director of Enterprise Performance with Vixxo, brought their insights and experience to unpack which industries and market factors are expanding beverage equipment to different facilities.

How has COVID-19 affected beverage equipment maintenance programs as a whole, and what learnings from this experience will transform future programs? Fitzroy and Poirier came prepared with plenty of answers for this first of a two-part conversation.

“This past year certainly has been different,” Fitzroy offered. “One of the things that’s really changed, at least in the business we’re in, is the work at home aspect. It’s changing up the dynamic of when people are getting their coffee.” The pandemic altered the traditional habit of picking up coffee on the commute to work. “Now, folks are now getting that coffee later that afternoon.”

Mobile ordering to have beverages ready for pickup and delivery services are two trends that gained traction during the pandemic. Consumers are also demanding touchless environments to reduce the wait time in stores.

How have these behavioral shifts and other changes within the market led to more beverage equipment or at least more use of beverage equipment?

“As the convenience store saw specialty coffee was becoming more and more popular, they wanted to get some market share within that,” Poirier said. The stores weren’t taking away their current beverage offerings, but adding more and more specialty beverage items. These new offerings increase the need for new and different beverage machines and for additional maintenance.

Fitzroy and Poirier look forward to advances in beverage equipment, including IoT capabilities, which Fitzroy said she saw some examples starting to hit the market. Improved data between machines could improve equipment lifecycles, letting facilities know when to maintain and replace parts.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

promoted
How to Succeed After Getting Promoted: Seeking Feedback, Acting with Intention, and Leading with Perspective
April 16, 2026

Stepping into a leadership role today isn’t just a step up—it’s a shift into constant visibility, where expectations arrive immediately and the margin for error narrows. As organizations flatten structures and demand faster decisions, newly promoted leaders are expected to deliver impact from the outset, often without the space to fully adjust. According to…

Read More
AI in business
A Practical Conversation About AI in Business: From Hype to Real-World Impact
April 15, 2026

Artificial intelligence has moved from buzzword to boardroom priority at a staggering pace. Yet despite widespread adoption, many organizations are still struggling to turn experimentation into measurable business value—some estimates suggest the majority of enterprise AI initiatives fail to scale successfully. As AI becomes “table stakes” across industries, the real challenge is no longer…

Read More
weekly drive-in
Metropolis: Weekly Drive-in
April 15, 2026

Metropolis “Weekly Drive In” reflects a new era of storytelling where AI meets real-world execution, turning everyday field performance into momentum. Centered on genuine conversions and local wins, the series highlights how the company is scaling not just through technology, but through visibility and shared recognition. In an emerging recognition economy, these updates act…

Read More
Drive In, Drive Out: The Rhythm of Metropolis
April 15, 2026

Behind the seemingly mundane choreography of a drive-in lies a broader story about how modern cities script behavior, turning even the simplest actions into rehearsed routines. What looks like repetition is really a quiet testament to systems designed for flow and control, where efficiency often outweighs individuality. In places like Metropolis, the rhythm of…

Read More