How to Cultivate A Custom of Customer Service with Instructor Dave Griffiths

Industry-leading companies have set a new standard for customer service. The modern consumer expects nothing less than constant availability, personal touches, attention to detail and a willingness to go above and beyond in meeting their needs.

Seems like a tall order — but Dave Griffiths is here to show you how you can meet and exceed those goals and provide world-class customer service.

Growing up in a small country town in regional Australia, Griffiths learned countless lessons about connecting with people and delivering personalized service. He’s carried these with him through 20 years of working for industry-leading companies and creating the gold standards of service we’ve all come to recognize.

Across roles ranging from frontline customer service to departmental leadership, he has many stories to share, and his energy and passion allow him to take tales of his adventures from around the world and use them to demonstrate how we all play a role in creating a customer service greatness.

In this MarketScale course, Griffiths will walk you through three core areas:

– Policy versus Practice
Explore the role of breakdowns in policy implementation and every employee’s individual responsibility to create a culture of achievement and holding everyone accountable.

– Cultivating a Custom of Customer Service
Your organization’s custom of pride in customer service needs to become an unwritten law.

– Back to Basics
Be brilliant at the basics – safety, service, sincerity and story. They’re the building blocks for a reason.

Follow us on social media for the latest updates in B2B!
Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

finance
Dr. Silver Kung’s Path From $10 Million in Debt to a Multibillion-Dollar Finance Career
May 21, 2026

Global finance is being tested by forces that no balance sheet can fully predict: unstable supply chains, geopolitical shocks, tighter credit conditions and the accelerating rise of AI. In trade finance especially, success depends on more than capital; it requires judgment, discipline and the ability to see risk before it becomes disruption. As automation…

Read More
specialty pharmacy
At the Center of Care: How Specialty Pharmacy Aligns Patients, Providers, and Payers
May 21, 2026

As healthcare costs continue to rise, more patients are finding themselves navigating not just illness, but the growing complexity of paying for treatment. Specialty pharmacy sits right at the center of that challenge—often out of sight, but increasingly essential to how modern care actually works. These high-cost, high-touch therapies now make up more than…

Read More
Language development
Just Thinking… About How Multilingualism and Language Development Belong at the Center of Student Learning
May 20, 2026

For millions of students in America, learning English is only one part of a much larger academic story. A 2024 GAO report found that English learners in U.S. public schools grew from 4.5 million to 5 million students between fall 2010 and fall 2020, and that they speak more than 400 languages. That diversity…

Read More
AI Infrastructure
Simplifying AI Infrastructure: From Data Center to Deployment (Part 1)
May 19, 2026

In this episode of the Flawless Execution podcast, Jeff Hudgins, VP of Global Services at UNICOM Engineering, breaks down the real-world challenges of deploying AI infrastructure at scale. As AI moves from one-off builds to repeatable global deployments, OEMs, ISVs, and enterprises face increasing complexity across design, integration, cooling, logistics, and installation. Jeff discusses how…

Read More