On this episode of the Through the Storm podcast, Dr. Travis Hearne speaks with Retired U.S. Air Force Pilot, Global Keynote Speaker, and all-around badass, Jason O. Harris. Lieutenant Colonel Jason Harris is a highly sought-after keynote speaker, best-selling author, expert thought leader, and professional pilot. As a fourth-generation military member, Jason’s distinguished career…
On this episode of the Through the Storm podcast, Dr. Travis Hearne speaks with Retired U.S. Air Force Pilot, Global Keynote Speaker, and all-around badass, Jason O. Harris. Lieutenant Colonel Jason Harris is a highly sought-after keynote speaker, best-selling author, expert thought leader, and professional pilot. As a fourth-generation military member, Jason’s distinguished career…
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DisruptED in the D with Chris Dargin Part 2
As the tech industry continues to reshape the globe and offer up unprecedented opportunities for innovation, entrepreneurship, and workforce disruption, it has also allowed some big towns the ability to see benefits. With Detroit rebuilding itself from economic downturns and industrial decline, the city is seeing a rise in tech-driven initiatives aimed at fostering…
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DisruptED in the D with Chris Dargin Part 1
The tech industry continues to be a dynamic sector that sees constant evolution and growth. It also offers a variety of career opportunities. However, the traditional path of obtaining a four-year degree is no longer the only way to break into tech. With the rise of bootcamps, certifications, and other unconventional career journeys, many…
![Marketing](https://marketscale.com/wp-content/uploads/2025/02/Screenshot-2025-02-04-at-9.00.46-AM-300x168.webp)
A DisruptED Series of Conversations with Marketing Thought Leader Ivonne Kinser, Author of THINK (Ep. 2)
Marketing is at a crossroads. Traditional advertising channels are losing their impact as audiences become increasingly desensitized to repetitive messaging. Creativity has a crucial role in modern marketing, with consumers on the search for fresh content that can capture their attention. So, how can brands do this in a meaningful way? In the second…
![Ivonne Kinser](https://marketscale.com/wp-content/uploads/2025/02/Screenshot-2025-02-04-at-7.16.14-AM-300x169.webp)
A DisruptED Series of Conversations with Marketing Thought Leader Ivonne Kinser, Author of THINK (Ep. 1)
The world of marketing is evolving rapidly, demanding creative resilience and innovative strategies to stay ahead. Ivonne Kinser, a trailblazing marketing leader, exemplifies this approach through her work in digital innovation and brand transformation. As artificial intelligence, digital transformation, and shifting consumer behaviors disrupt traditional marketing paradigms, the ability to think critically and creatively…
Experts Talk
Experts Talk
How Expert Content and Influencer Marketing Are Revolutionizing B2B Growth in the Creator Economy
The Creator Economy is changing how businesses grow, especially in B2B. Platforms like YouTube, Instagram, and TikTok, with nearly 5 billion monthly users, are driving this change. By 2027, Goldman Sachs expects the Creator Economy to reach $500 billion. It’s time for businesses to get involved. What’s exciting is how influencer marketing, once reserved for…
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Podcast Episodes
Balance HVAC is Raising Industry Standards Through Quality, Transparency and Customer-Centric Approach
HVAC systems are evolving to meet the demand for cleaner healthier indoor air yet challenges remain in bringing innovation to an industry often focused on quick fixes. Indoor is air quality becoming a pressing health concern, especially in climates like Florida. People spend substantial time indoors and homeowners are increasingly interested in solutions that…
Marketing AI Adoption in B2B Enterprises
Aby Varma, founder of Spark Novus, leads a discussion on how AI is reshaping marketing within large B2B enterprises. He speaks with Shonodeep Modak, CMO of Schneider Electric’s Energy Management Business, about their AI journey, operational challenges, and strategies for successful AI adoption in marketing. They highlight lessons learned, misconceptions, and the future of…
Overcoming Behavioral Health Challenges: Iris Telehealth’s Technology-Driven Approach
Behavioral health challenges have intensified nationwide, with wait times for care stretching months and access in rural areas remaining inadequate. Telehealth innovations are emerging as a crucial bridge to close these gaps, particularly in behavioral health. The stakes are high and according to the 2023 National Survey on Drug Use and Health (NSDUH), 22.8%…
The People Business: Creating a Culture That Attracts Talent
In this episode of The AppleOne Podcast’s People Business series, host Brett Howroyd and AppleOne Regional Vice President Nicole McMurray are joined by Tanya Zion, Product Manager of Engagement Services for AIM, to discuss the critical connection between retaining great talent and attracting new talent. Tanya, a seasoned expert in people, processes, and communication,…
At ISE 2024, the annual highlight for professionals in the smart technology and AV integration fields, SMART Technologies made a significant impact with its cutting-edge smart boards. This year’s event showcased a range of new products and technologies poised to redefine industry standards. This wrap-up video from ISE 2024 highlights SMART Technologies’ latest innovations,…