Virtual College Fairs Are Here To Stay


Let’s face it. Some things aren’t going to go back to normal. That’s a good thing, according to Julio Ronchetti, CEO and Founder at NOVVA AI Technology, whose company’s platform is aiming to reinvent the college fair experience. In this episode, Julio describes how the pandemic has forced higher ed to comes to terms with its inefficiencies and how ultimately the students will come out better for it.

“Students are able to meet more admission officials, experience more universities than they would in a normal in-person event. Universities are able to recruit more students at a lower cost. It works for both sides.” – Julio Ronchetti

How the company describes their solution:

Virtual fair platform:

We created one of the most robust and innovative Virtual fair platforms that allow students, parents, high school counselors, and college recruiters to have engaging and meaningful conversations. Our live student virtual fairs and networking events help domestic recruiters achieve their recruitment goals as Gen Z gravitates with ease in the mobile world. Virtual fairs provide them with engaging and immediately beneficial experiences that they appreciate.

AI Communication Platform:

We created NOVVA’s artificial intelligence Communication Platform to provide universities and colleges a powerful tool to shape future outcomes, automate complex processes, and optimize time spent with students. The system also provides behavioral analytics in real-time, tracks the ROI for marketing campaigns, predicts which students are more likely to enroll or drop out, and connects to social media channels such as WhatsApp, Telegram, iMessage, and Facebook Messenger. In short, this platform works to help universities improve their recruitment and retention results and empowers the university personnel.

For more information, go to:

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