Featured

Dauntless: Vaya’s Rocket Rises, Revolutionizes Space Exploration

In an era where environmental concerns are at the forefront of global discussions, Vaya Space is spearheading a groundbreaking revolution that combines space exploration with eco-consciousness. By removing plastics from our planet through their innovative launch vehicle, Dauntless, Vaya is not only propelling humanity into the cosmos but also alleviating the burden of plastic…

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Latest

Business Services
ChatGPT Web Browsing is About to Totally Change SEO Analysis and SEO Copywriting

OpenAI recently published release notes stating, “We’re rolling out web browsing and Plugins to all ChatGPT Plus users over the next week! Moving from alpha to beta, they allow ChatGPT to access the internet and to use 70+ third-party plugins.” This new update will allow ChatGPT Plus users in the beta to test web browsing…

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AEC
MarketScale’s Best of 2018: Dallas Holocaust Museum Brings Modern Technology to Historic District

[vc_row][vc_column][vc_column_text]MarketScale is proud to present our favorite stories from 2018. Every day from today through the end of the year, we will release a new story. Be sure to follow our social media accounts to catch up on all of our top stories! Original publish date: June 13 In a matter of years, there will…

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Articles Education Technology
Updated: Live From ISTE 2018

Our very own Daniel Litwin is at ISTE 2018 meeting with the respected thought leaders, cutting edge and innovative companies, and educators who are passionate about telling their story to him. We will be updating this as the show goes on with all of photos, interviews, and updates in one place. But if you want…

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Featured
Transforming “Dreams” to “Done” with Kevin Collins of Diversified

MarketScale’s Shawn Heath did an interview with Keven Collins, President and COO of Diversified, on the Pro-AV podcast. Collins discusses his work on the Statue of Liberty and talks about his dream of bring his AV solutions to The Louvre. Shawn Heath (SH):     Let’s go ahead and get the one traditional question out of…

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Featured
The increasing utility of machine learning in astrophysical research

Hunter Gabbard, a PHD candidate at the University of Glasgow and the LIGO scientific collaboration, spoke to Sean Heath for our Science podcast in a first of three part series discussing different elements of machine learning. In today’s episode, we discuss the relationship between human and machine learning and how these machines can even help…

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Featured
Finding The Perfect Retail Space

Sean Heath from MarketScale recently spoke with Joy Fan, the Chief Creative Officer for Storefront, and she offered her unique insight into her journey at Storefront, how pop-ups are disrupting retail, and the industry in general. S: Could you please tell me a little bit about your journey your history and how you wound up…

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marketers
Daily 12 Minute AI Habits for Marketers with Measurable Results
December 19, 2025

In this episode of The Marketing AI SparkCast, Aby Varma—founder of Spark Novus, which partners with marketing leaders to adopt AI responsibly and strategically—hosts Frank Lazaro, author of Finding 12 Minutes. Their conversation reveals how marketers can practically implement AI into daily workflows and unlock measurable productivity—starting with just twelve minutes a day. Topics Covered: The…

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sports
The Business of Sports Tourism: How Dallas Converts Sporting Events Into Long-Term Economic Growth
December 19, 2025

Dallas–Fort Worth is entering its biggest global sports moment in decades. FIFA has confirmed the region will host nine matches at AT&T Stadium (branded as “Dallas Stadium” during the tournament) as part of the expanded 48-team, 104-match 2026 FIFA World Cup. With the group-stage draw now public and local planning accelerating—from stadium upgrades to…

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in-home senior care
Bridging the Gap Between Hospital Discharge and Daily Life: How In-Home Senior Care Improves Outcomes and Reduces Readmissions
December 19, 2025

As hospitals across the U.S. shorten length of stay and push more recovery into the home, families are increasingly left to manage complex care needs without formal training or support. Roughly one in five patients with chronic conditions like COPD or congestive heart failure is readmitted within 30 days—a cycle that costs the healthcare…

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business
Why Passion Beats the Perfect Business Idea by Ben Maitland
December 18, 2025

In a moment when AI tools, creator platforms, and decentralized media are reshaping how companies grow, founders are being forced to rethink what actually drives long-term success. According to Forbes, citing CB Insights research, 42% of startups fail because there simply isn’t a market for their product or service. As markets move faster and business…

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Other Featured Articles
Interactive Technology in Digital Signage Draws In Retail Customers
June 22, 2018

The ever-increasing popularity of digital signage has made its presence in retail locations quite common. Yet, whether it’s static signage, television commercials, online advertising, or brick and mortar digital displays, today’s shoppers are saturated in broadcasted content, making it likely a majority of this information is being filtered out. In response, the advertising and digital…

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The Future of Cities is Smart Cities
June 22, 2018

After Abraham Lincoln approved of the creation of the Intercontinental Railroad, the lives and deaths of cities were determined by who connected to that railroad and who chose to have it bypass them. Jesse Berst, Chairman of the Smart Cities Council, believes that the adoption of the smart cities infrastructure will create similar outcomes. The…

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WATCH THE FIFA WORLD CUP IN 3D: HOW A GROUP OF FOUR PEOPLE MADE IT HAPPEN
June 22, 2018

Architects are increasingly turning toward virtual reality (VR) to help them with their designs. No matter how good a blueprint or sketch may be, there is nothing like seeing your design or the property in 3D. A space can look bigger or smaller in 2D than it really is, while a 3D rendering will provide…

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Live At AIA!
June 21, 2018

It is that time of year for the architecture and design community! New York City is buzzing with architects from around the globe for the AIA Conference featuring some of the top Architectural talent in the industry. Included in the assortment of keynote speakers, the Expo will feature over 800 vendors of the industry’s best…

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Miami Unveils the “American Dream” Plan
June 21, 2018

[vc_row][vc_column][vc_column_text]Soon, Miami, Florida will have a new tourist attraction, “The American Dream”. A 6 million square foot mall and entertainment hub to be exact. The plan includes dozens of restaurants, 1,200 retail stores, an indoor ice rink, an artificial ski slope, “submarine” rides, and a water park with a giant indoor pool. The $4 billion…

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AV Nightmares: June 20th
June 20, 2018

[vc_row][vc_column][vc_column_text]Most everyone in the AV industry is always looking to keep up with the latest trends and innovations but there are always outliers. And this series aims to highlight some of the more peculiar set ups, mishaps, and errors.[/vc_column_text][vc_column_text]The painting crew wanted a quick work around I suppose…[/vc_column_text][vc_media_grid element_width=”12″ gap=”10″ grid_id=”vc_gid:1529511751685-033a3981-d7e0-10″ include=”28470″][vc_column_text]The installer was told…

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Dallas Holocaust Museum Brings Modern Technology to Historic District
June 13, 2018

[vc_row][vc_column][vc_column_text]In a matter of years, there will no longer be living survivors of the holocaust. To preserve this history, the Dallas Holocaust and Human Rights Museum raised close to $70 million through a fundraising campaign, mainly to upgrade to a new 55,000-square-foot facility that broke ground in October of 2017. The museum will remain in…

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The Revolution Of Sports Recruiting
June 13, 2018

[vc_row][vc_column][vc_column_text]The Emergence Of The New Billion Dollar Opportunity A growing number of high school students seek to take their talent to the next level. They understand that the college sports recruitment process is fiercely competitive. In fact, according to the NCAA, around eight million students participate in high school athletics, yet only about 480,000 will…

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AV Nightmares
June 12, 2018

[vc_row][vc_column][vc_column_text]Last week’s InfoComm conference showcased state-of-the-art new products in the AV industry. However, not all installations go as smoothly as what was on display at the Las Vegas convention center. Here are a few projects that did not quite make the cut.[/vc_column_text][vc_column_text]The WiFi was behaving slowly and upon an investigation this was why….[/vc_column_text][vc_media_grid element_width=”12″ gap=”10″…

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