Skip to content
‹ Back to IndustriesFood & Beverage

As Export Values Rise, American Farmers Face a Trade Crisis

Key Points: U.S. agricultural exports are being hampered by transportation issues, leading to a loss in sales potentially as high as 22%. In 2021 from January through July, the dairy industry was forced to spend almost a $1 billion in additional costs to make up for supply chain problems. American farmers who are experiencing losses…

This story was produced through MarketScale. See how Food & Beverage teams put it to work with Customer Stories & Case Studies.

·
Share
As Export Values Rise, American Farmers Face a Trade Crisis

Free workspace

Turn your Food & Beverage expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

Key Points:

  1. U.S. agricultural exports are being hampered by transportation issues, leading to a loss in sales potentially as high as 22%.
  2. In 2021 from January through July, the dairy industry was forced to spend almost a $1 billion in additional costs to make up for supply chain problems.
  3. American farmers who are experiencing losses due to inconsistent exportation can regain losses by selling goods in the domestic market.

Commentary:

The impact of the last year of supply chain disruptions stretches to almost every industry, and this includes the American farming industry. U.S. farmers’ exports are being severely impacted as shippers pass on U.S. exports in favor of stocking on goods from Asia and running Asia-to-U.S. trade routes. According to the International Grains Council, the U.S. shipped 77.2 million metric tons in just grain alone between 2019 and 2020, playing just one piece of the U.S.’ exports puzzle.

The Office of the United States Trade Representative reports U.S. farmers export more than 20 percent of what they produce; with so many investments in exports across the entire farming industry, losing out on these exports can be costly. Shawna Morris, Senior Vice President of Trade Policy at the U.S. Dairy Export Council, explained that the dairy industry has lost billions of dollars due to added costs they have had to endure to deal with these issues.

“It’s been a tremendous barriers for the companies actually working to move product overseas, whether that’s milk powder, cheese, or other dairy ingredients, and ultimately that flows back to the farmer level by eroding the markets that our exports have worked so har dot build as additional outlets for American-made milk,” Morris said.

It doesn’t just stop with the dairy farmer, either. While dairy exports account for 15% of the markets total production, the soybean industry has an even bigger percentage of exports; the USDA Foreign Agricultural Service reported in 2018 that exports accounted for 50% of soybean crop production. Jim Sutter, CEO of the U.S. Soybean Export Council and chair of the U.S. Agricultural Export Development Council, puts that number even higher, claiming 60% of the current soybean crop is exported.

“The majority [of our commodities] is shipped in bulk ocean-going vessels. Freight rates have more than doubled this year for ocean freight, but just in the last two weeks they’ve come back down by about 25% or 30%. It’s been extremely volatile lately, and I think what it shows is people need to keep watching this and it will change very quickly,” Sutter said.

Both Sutter and Sam Eder, CEO of supplier management company Big Wheelbarrow, say that American farmers need to think outside the box to find new solutions that can fix these problems. One of those solutions, according to Eder, is to sell products in the United States rather than waiting to ship these products overseas.

“For American farmers that are looking to get into the retail market, we give you two pieces of advice. First, sell direct to retailers when possible,” Eder said. “Selling directly to a retailer either through their warehouse or direct to a store gives them a win-win. Farmers get the best possible price for their goods, and retailers get the best possible margin.”

“The second way is to find a wholesaler who can repack goods for the retail market. Obviously, it’s not as lucrative a sale as going direct, but it saves the farm from any major capital outlay to get into that supply chain,” Eder said.

How Grocers, Producers and Importers Should Maneuver Rising Meat Prices

How Will Updates to the Packers and Stockyards Act Shape Agriculture’s B2B Relationships?

Agriculture Supply Chain is Struggling to Weather Climate Change

Your experts belong here

Every story in MarketScale Food & Beverage starts with a company putting its plant managers, quality leads, and R&D teams on the record. Buyers are already reading this topic. The only question is whose experts they find.

Processors and grocery buyers vet suppliers hard, and your operations people are the ones who can satisfy them.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Food & Beverage, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Food & Beverage: are you visible to AI?

Before they reach out, Food & Beverage buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Food & Beverage expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your plant managers, quality leads, and R&D teams into the articles, video, and social content Food & Beverage buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Food & Beverage Insights

Rice startup NIVERA says its edible coating nearly triples produce shelf life

Rice startup NIVERA says its edible coating nearly triples produce shelf life

NIVERA, a startup that grew out of doctoral research at Rice University, has developed a thin, edible coating that nearly triples produce shelf life in its own testing. It is starting with avocados and berries. Daniel Preston's mechanical engineering lab at Rice contributed expertise in spray-coating applications and in translating laboratory discoveries into practical technologies.

  • 01NIVERA's edible coating nearly tripled shelf life for certain fruits and vegetables in the company's own testing, and avocados and berries are first in line.
  • 02Earlier Rice research produced an egg-based coating that doubled the shelf life of avocados and bananas. NIVERA, a startup built on Rice doctoral work, says its coating of proteins and fibers can nearly triple the shelf life of certain produce, based on the company's own testing.
  • 03The useful question for a shipper or retailer is how many extra days the coating adds under that buyer’s own temperatures, packaging and transit times, because Rice News did not describe the startup test conditions.

Nov 2, 2026

Diners cite inconvenience before price when cutting chain visits, William Blair finds

Diners cite inconvenience before price when cutting chain visits, William Blair finds

In William Blair's 16th quarterly restaurant survey, "inconvenient" was the top reason diners gave for visiting a chain less, ahead of "too expensive." Monthly restaurant interactions fell to 13.6. Takeout ordering moved back to phone and counter, at 40 percent versus 34 percent for apps. Operators may want to test fewer ordering steps.

  • 01Convenience is the top reason diners order takeout or delivery (65 percent), and inconvenience is the top reason they visit a chain less—suggesting the same factor may cut both ways.
  • 02For takeout, phone and in-person ordering (40 percent) now beats restaurant apps and websites (34 percent), and among guests under 60 the split is 36 to 33.
  • 03A useful benchmark for off-premises leaders: surveyed diners average 13.6 restaurant interactions a month, roughly 70 percent of them off the dining room floor.

Oct 28, 2026

Why drive-thru gets first claim on 2027 CapEx

Why drive-thru gets first claim on 2027 CapEx

Telaid’s Jeff Wayman says QSR brands are planning 2027 CapEx with technology in the mix as labor and food costs rise and other operating expenses increase. The National Restaurant Association says 42% of operators were unprofitable in 2025. An Elo and Coresight survey finds only 18% of QSR executives run drive-thru AI/voice ordering at scale.

  • 01The National Restaurant Association counts 42% of operators as unprofitable in 2025, with total restaurant expenses up 36% since 2019.
  • 02Only 18% of QSR executives run drive-thru voice AI at scale, in a September 2026 Elo and Coresight survey of 147 leaders, and Qu finds 9% of AI investors report meaningful impact.
  • 03Telaid's Jeff Wayman says brands are ranking 2027 CapEx and tech stack changes now, judged on comp sales, guest counts and average check.

Oct 28, 2026

Explore More Food & Beverage Insights

Read more expert perspectives from across Food & Beverage.

Browse Food & Beverage Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Food & Beverage and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512