MarketScale Launching First Season of Andre Natera Cooking Show

DALLAS, Texas – MarketScale, a leading B2B media company, is launching the first season of “Run the Pass with Chef Andre” featuring executive chef Andre Natera this summer.

“Run the Pass with Chef Andre” features Natera in his element, hosting a series of food and beverage industry superstars each month to discuss the business side of the industry as they prepare a new dish.

A graduate of Le Cordon Bleu, a Mentor BKB member and a member of the World Master Chef Society, Natera labels his unique style as fresh, simple and approachable, and driven by Mother Nature.

The end result speaks for itself, as Natera was recognized as one of the 10 best chefs in Dallas in both 2011 and 2012. Natera currently serves as the executive chef of the Fairmont Austin Hotel, the largest luxury hotel in Texas.

Topics for the first season of “Run the Pass with Chef Andre” include adopting and leveraging new technologies, supply chain management, agility in changing to a delivery-oriented kitchen, attracting and retaining top talent, general best practices and more.

On the premier episode, Natera goes on a “restaurant walk” to visit with the most well-known names in the restaurant industry in Austin including L’Oca d’Oro and Foreign & Domestic to discuss how they have shifted their business models to accommodate for curbside and delivery in recent months.

The guest list for the first season is a who’s-who of industry leaders, including Made In Cookware Co-Founder and President Jake Kalick, Food Related Founder and CEO Luciano Ciociari, Austin Food and Wine Alliance Executive Director Mariam Parker, and Giant Noise Executive Vice President Courtney Knittel.

And that’s just the beginning.

Natera’s new venture is aimed at providing an interesting and engaging look at the state of the food, beverage and restaurant industry, giving viewers unique insights from those who know it best.

Natera is uniquely positioned to bring these experts together over one stove, where he can pick their brains, share knowledge and the experiences he’s gathered over the course of his illustrious career and, lastly, create a stunning meal.

Food is a tremendous unifier, and Natera is committed to using that power to bring a valuable insider look to audiences across the world.

You can keep up with each exciting episode of “Run the Pass with Chef Andre” right here.

###

About MarketScale
MarketScale helps B2B brands build media channels to reach their buyers and grow their businesses. Based in Dallas, Texas, the company is leading the way in the evolution from traditional marketing to B2B media. They were recognized as #67 in Inc. Magazine’s 2020 Fastest Growing Companies in the State of Texas.

For media inquiries:
Zach Werblo
Director, Original Content
zach.werblo@marketscale.com

Follow us on social media for the latest updates in B2B!

Image

Latest

purpose
Elevate Your Career Journey by Choosing Purpose, Practicing Intentionality, and Building a Culture of Belonging
November 19, 2025

Purpose doesn’t just shape what we do—it shapes how we grow. When we choose to move through our careers with intention, we start noticing the moments that build trust, the conversations that deepen understanding, and the relationships that elevate our impact. This episode of Professional Quotient digs into what it really means to show up…

Read More
Christie Linebarger
Christie Linebarger’s Journey to Leadership: Grit, Growth & Leading with Heart
November 19, 2025

Leadership conversations are shifting as companies navigate rapid change, tighter labor markets, and evolving employee expectations. Teams want leaders who show up with humility, clarity, and a genuine investment in people—traits that can’t be faked and can’t be automated. And with studies consistently linking team engagement to the quality of direct leadership, understanding how effective…

Read More
Detroit's workforce
Powering Up Detroit’s Workforce: How Per Scholas Is Connecting Local Talent to Tech and Energy Careers
November 18, 2025

Detroit is undergoing a once-in-a-generation transformation—one driven by innovation, community leadership, and an urgent demand for a new kind of workforce. As energy and tech sectors accelerate, organizations and employers are racing to prepare Detroit’s workforce for jobs that didn’t exist a decade ago. Workforce researchers note that tech-enabled roles across industries are growing…

Read More
robot
Robots, Revenue, and the Race for the Future: Intelligent Automation Is Powering the Next Wave of Growth
November 18, 2025

It’s hard to ignore just how quickly the world around us is changing. Packages arrive faster than ever, store shelves restock almost instantly, and behind the scenes, businesses are racing to keep up with expectations that seem to climb by the day. But as the workforce shrinks and pressure rises—including a projected shortage of…

Read More