The natural products community has had a setback on an industry level with the postponement of Expo West 2020. Startups scramble for ways to capture the same amount of exposure they were going to get, companies sales cycles could be threatened with missing the networking and meeting face to face opportunity, and speakers are left without an audience. We spoke with past MarketScale contributor, Erin Callahan of The Climate Collaborative to discuss the climate change initiatives for 2020 that she was going to present at Expo West 2020.
To celebrate the third anniversary of Climate Day, Erin Callahan, the Director of The Climate Collaborative, spoke with Marketscale host Daniel Litwin about trends in 2020. Callahan shared exciting news about initiatives, partnerships, and the main issues being addressed by the global community.
Climate day is an “opportunity for the whole industry to come together and focus on solutions and a path forward,” explained Callahan. The event marking this day involves many companies gathering for workshops, panels, and discussions on how to go deeper on projects in the field. It’s also a time when companies are invited to make public commitments to goals or projects that involve climate action.
This year, Callahan said she encouraged the community to work on getting commitments to climate action from 500 total companies. Now, Callahan says there are 625 businesses that have made commitments. Some are small companies, but many are large, well-known brands like Whole Foods and Ben and Jerry’s. Such ““incentive toward action is unprecedented,” Callahan said.
“Our job this year is to give companies concrete pathways,” Callahan shared. The Climate Collaborative is thus working through several partnerships to address key issues related to packaging, restorative agriculture, food waste, and more.
“We need a real will to work together and act,” said Callahan as she described the practical projects currently underway. Open-source information, platforms, and tools are the main projects of The Climate Collaborative presently as they seek to help companies navigate the complexities of taking climate action.
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