Is “Pay by Text” the Next Evolution of Ecommerce?


Key Points:

  • Pay by Text is increasing in popularity, especially during the pandemic.
  • Text messaging increases customer engagement and payment.
  • More industries are using pay by text, including the healthcare industry.


There are a couple of things that are always going to be a constant. The sun will rise, and the sun will set. And, bills are always going to be due. Across several industries, we are starting to see a “Pay by Text” format, in which consumers can access and pay their bill through a text message, rather than paying in person or through the mail. MarketScale Host Justin Honore talked with Larry Talley, Founder & CEO, Everyware, which offers simple billing solutions for organizations in a wide variety of industries. Talley talked about seeing more industries join this movement and which ones are best suited for it.

Abridged Thoughts:

Pay by text is a great payment method that really works on your own time. That’s the beauty of a text message. It’s not like a live chat or a phone call, so it really gives you the flexibility to pay when it’s convenient for you. Pay by text for industries such as nonprofits where we played a major role in collecting donations, where you just text the word “give,” and it will ask you, “How much?” It’s a great way to see that playout, especially through COVID when people couldn’t congregate or go to church. It’s really great to see our platform play such a role in collecting money for those nonprofits.

Every industry is trying to increase patient and customer engagement. I like to call it “payment engagement.” Healthcare providers can increase patient engagement through text messaging. 

More Stories Like This:

Ditch the Watch: Why Fabrics Are the Next Frontier for Healthcare Wearables

Ecommerce Websites Have the Same Basic Structure. Will Higher Consumer Expectations Change That?

Follow us on social media for the latest updates in B2B!


restaurant sales black friday
Restaurant Sales Are Up, But Foot Traffic Is Down. Why Is That?
November 23, 2022
   The third quarter was a good quarter for chain restaurants. However, more sales do not necessarily translate into more customers. Lisa Miller, President, Lisa W. Miller & Read more
Deanna Baumgardner discusses diversity roles
High Turnover in Diversity Roles is a Reflection of Unrealistic Expectations
November 23, 2022
Diversity roles, specifically diversity and inclusion managers, have been the second fastest growing job title in the last five years according to LinkedIn. Yet, these positions are also experiencing a Read more
FCC Broadband Connectivity
New FCC Broadband Map Crowdsources Regulation of Broadband Availability
November 23, 2022
This week the Federal Communications Commission (FCC) released its new broadband availability maps to cheers from the larger telecom industry. With this new set of FCC maps, a huge win for Read more