Walbro’s IDEAL Hand Sanitizer Is the Right Product at the Right Time

 

It’s a helpless feeling we’ve all had. Enter into a building, stick hands under a machine meant to dispense hand sanitizer, and … get nothing.

During the COVID-19 pandemic, when people are paying more attention to health perhaps more than at any time in history, businesses and workplaces can’t afford to have customers or employees feeling unsafe.

That’s why Walbro designed the dispensers for its new IDEAL line of hand sanitizers the way it did, limiting physical contact and making it easy to see when it’s time to order a refill well before the product actually runs out.

“It would take 80 eight-ounce bottles to equal the amount of sanitizer we have in our easy touch top or touchless dispenser. So, the possibility of our dispenser being empty is significantly lower than other sanitizer dispenser systems,” said Ron Lintz, Director of Sales for Custom Products at Walbro. “And we also clearly denote on our dispensers where you’re at as far as the sanitizer level and when you should refill the sanitizer to hopefully never be in a situation where somebody comes up [who is] depending on that sanitizer to be there, and the dispenser is empty.”

Lintz noted that, while the only way out of the COVID-19 pandemic is through widespread use of masks and social distancing in addition to hand sanitation, sanitizers can be critical, especially in places like airports, sports venues or even on construction sites or at the farmers market.

Walbro jumped into the market not because it was being opportunistic, but because the time was right to provide an alternative.

“Walbro is well-known for fluid delivery systems, primarily in fuel up until this point,” he said. “It seemed like a very logical connection for me to spearhead this effort to bring hand sanitation, along with our ability to deliver fluid products in high-volume dispensers. [We are] primarily taking the inverse of what most of our competitors were doing in the marketplace, [which was] elevating the cost of hand sanitizer by taking advantage of a moment of time.

“Our concept really is to provide high-volume hand sanitation at the most cost-competitive price possible.”

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Marketplace Inclusion
How TEKsystems Uses Marketplace Inclusion to Drive Equitable AI Adoption
July 16, 2025

As organizations race to integrate AI into every corner of business, an equally urgent conversation is emerging: How do we ensure this adoption doesn’t widen existing equity gaps? AI is both a disruptive force and an opportunity engine, as recent data shows that AI adoption among HR professionals jumped to 72 percent in 2025, up…

Read More
storytelling
The Secret to Brand Loyalty: Why Storytelling Is the Best Way to Be Heard in a Crowded Market
July 16, 2025

In today’s fast-evolving digital marketplace, attention is scarce, and trust even more so. In an era of remote work, AI-driven marketing, and constant digital noise, storytelling has emerged as one of the most powerful tools to cut through the clutter. In fact, research shows that people who used storytelling techniques to remember information recalled seven…

Read More
hospitality career development
Leaders Driving Hospitality Career Development Must Embrace Tech, Inclusion, and Risk
July 16, 2025

The hospitality industry is under mounting pressure to modernize to meet guest expectations for seamless, tech-driven experiences and also develop leaders who can drive that transformation. According to Rackspace Technology, only 28% of travel and hospitality companies qualify as “AI leaders”— those aligning strategy, compliance, and training with real-world deployment. Another 28% remain in…

Read More
HR compliance
Seeing What Others Miss: The Art of Problem Solving in HR Compliance
July 16, 2025

In this episode of Professional Quotient: Conversations that Build Equity, host Jason Winningham sits down with Andrea Kilburn, the HR EEO and Affirmative Action Compliance Manager at EssilorLuxottica. Andrea has built her career on problem-solving, advocacy, and the power of precise thinking. Andrea shares her unique path from mortgage underwriting to HR compliance, and…

Read More