Market Leaders

SCN’s Top Systems Integrators 2022: What Does the List Tell Us About the Market?

SCN’s Top Systems Integrators 2022 has published its latest edition. The ProAV industry had to rapidly adjust throughout the covid-19 pandemic and for some, it’s starting to pay off. In Systems Contractor News’ recently published Top 50 list, a new company took the top as a reshuffling occurred across the menu. Some brands posted strong…

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Latest

Industry Trends
Should AV Marketers Treat Content Creators as Prosumers or Professionals?

Key Points: 40% of people worldwide identify as content creators according to Shure and Futuresource. 40 million people are creating audio-only content like podcasts or music. Creators are looking for the right gear at the right price to support their growing passions; 65% expect to spend more time on their content in the next…

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Breaking News
As California Phases Out SATs, What Should Schools Test Next?

The standardized testing purge continues, with school districts and universities in California, Colorado, Texas, and more, distancing themselves further from the weight of standardized testing metrics during the K-12 pipeline as well as during the college admissions process. The University of California system, for example, has put a definite end to SAT or ACT…

Read More
Disruptive Tech
How One Company Innovated to Keep Healthcare Workers Safe

When the COVID-19 pandemic reached the United States, one of the first warning signs that medical facilities weren’t prepared for the effects of the virus was the lack of personal protective equipment available to frontline healthcare workers. Manufacturers have risen to meet this challenge and innovated beyond what we had seen before. One manufacturer, Bullard,…

Read More
Breaking News
Maneuvering the Maze of ESSER Federal Funds

2020 and 2021 have been the years of federal funding initiatives; COVID’s crunch of practically every industry have left schools, retailers, manufacturers, hoteliers and more, grasping at straws to find the capital needed to rebuild momentum and fund necessary resources for success. In education specifically, the ARP ESSER fund, for example, has set aside…

Read More
Food & Beverage
How Anthony Bourdain Helped a Banker Shift to a Hospitality Entrepreneur

In 2012, with a successful, 16-year career in banking under her belt, Uno Immanivong— who always had a dream of nourishing people with food — auditioned for “The Taste,” a reality cooking show. Anthony Bourdain, one of its stars, chose Uno to mentor on his team, she competed in four episodes — a life-changing…

Read More
Business Services
Why Do Sales Professionals Need an Industry-Specific CRM

If you’re a sales professional trying to maneuver today’s omnichannel landscape, having the right CRM tool is critical. Other industries like food delivery and healthcare, in response to the pandemic’s acceleration of their digital transformations, have found that blanketed softwares & solutions won’t always cut it to meet increased demand. Why would a florist need…

Read More

Latest

personal branding
Personal Branding Now Drives B2B Success, Customer Trust, and Competitive Advantage
December 5, 2025

Personal branding has rapidly shifted from a “nice-to-have” to a strategic imperative in B2B marketing, reshaping how companies communicate, differentiate, and build trust. As industries evolve and professionals take on more dynamic, multi-stream careers, visibility and authenticity have become critical assets. Key findings from the Edelman + LinkedIn Thought Leadership Impact Report show that…

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IT
Real-World IT Practices Are Streamlining AV Deployments and Raising the Bar for Consistency
December 4, 2025

For years, the AV industry has discussed the long-anticipated convergence with IT—but that shift is no longer theoretical. With cloud adoption accelerating, hybrid work normalizing, and organizations rebuilding digital infrastructure after years of rapid change, AV systems now sit squarely on the IT backbone. In fact, the majority of newly upgraded conference rooms require network-centric…

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ROI
ROI Case Study
December 3, 2025

Denials are no longer a slow leak in the revenue cycle—they’re a fast-moving, rule-shifting game controlled by payers, and hospitals that don’t model denial patterns in real time end up budgeting around losses they could have prevented. PayerWatch’s four-digit, client-verified ROI in 2024 shows what happens when a hospital stops reacting claim by…

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coverage
Clip 2 – Fighting for Coverage: One Patient’s Story
December 3, 2025

Health insurers love to advertise themselves as guardians of care, but the real story often begins when a patient’s life no longer fits neatly into a spreadsheet. In oncology especially, “coverage” isn’t a bureaucratic checkbox—it’s the fragile bridge between a treatment that finally works and a relapse that can undo years of grit…

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Latest Breaking News

Breaking News
As California Phases Out SATs, What Should Schools Test Next?
August 25, 2021

The standardized testing purge continues, with school districts and universities in California, Colorado, Texas, and more, distancing themselves further from the weight of standardized testing metrics during the K-12 pipeline as well as during the college admissions process. The University of California system, for example, has put a definite end to SAT or ACT…

Read More
Maneuvering the Maze of ESSER Federal Funds

2020 and 2021 have been the years of federal funding initiatives; COVID’s crunch of practically every industry have left schools, retailers, manufacturers, hoteliers and more, grasping at straws to find the capital needed to rebuild momentum and fund necessary resources for success. In education specifically, the ARP ESSER fund, for example, has set aside…

Read More

Latest Disruptive Tech

Articles
SCN’s Top Systems Integrators 2022: What Does the List Tell Us About the Market?
December 28, 2022

SCN’s Top Systems Integrators 2022 has published its latest edition. The ProAV industry had to rapidly adjust throughout the covid-19 pandemic and for some, it’s starting to pay off. In Systems Contractor News’ recently published Top 50 list, a new company took the top as a reshuffling occurred across the menu. Some brands posted strong…

Read More
How One Company Innovated to Keep Healthcare Workers Safe

When the COVID-19 pandemic reached the United States, one of the first warning signs that medical facilities weren’t prepared for the effects of the virus was the lack of personal protective equipment available to frontline healthcare workers. Manufacturers have risen to meet this challenge and innovated beyond what we had seen before. One manufacturer, Bullard,…

Read More
How North Dakota is Emerging as a UAV Force

When it comes to the world of drones, it is often the smaller states that are making the largest waves. North Dakota has established itself as a top tier market for the research of UAV technology. For UAV research to be useful across the board, the technology needs wide open spaces and lawmakers willing to…

Read More

Latest Hot Debates

Business Services
Why Do Sales Professionals Need an Industry-Specific CRM
August 25, 2021

If you’re a sales professional trying to maneuver today’s omnichannel landscape, having the right CRM tool is critical. Other industries like food delivery and healthcare, in response to the pandemic’s acceleration of their digital transformations, have found that blanketed softwares & solutions won’t always cut it to meet increased demand. Why would a florist need…

Read More

Latest Industry Trends

AV Marketers
Industry Trends
Should AV Marketers Treat Content Creators as Prosumers or Professionals?
October 15, 2021

Key Points: 40% of people worldwide identify as content creators according to Shure and Futuresource. 40 million people are creating audio-only content like podcasts or music. Creators are looking for the right gear at the right price to support their growing passions; 65% expect to spend more time on their content in the next…

Read More
How Anthony Bourdain Helped a Banker Shift to a Hospitality Entrepreneur

In 2012, with a successful, 16-year career in banking under her belt, Uno Immanivong— who always had a dream of nourishing people with food — auditioned for “The Taste,” a reality cooking show. Anthony Bourdain, one of its stars, chose Uno to mentor on his team, she competed in four episodes — a life-changing…

Read More
Other Market Leaders
How North Dakota is Emerging as a UAV Force
August 25, 2021

When it comes to the world of drones, it is often the smaller states that are making the largest waves. North Dakota has established itself as a top tier market for the research of UAV technology. For UAV research to be useful across the board, the technology needs wide open spaces and lawmakers willing to…

Read More