Consumers Want Media 24/7. How Do You Reach Them Everywhere?

Daniel Litwin
Apr 9, 2019
Learn more
broadcast consumer trends content Daniel Litwin Podcast Distribution IP Jason Kornweiss Podcast Jonathan Pannaman Podcast media Promoted Content

 

Today, the media landscape encompasses thousands of modes of communicating information at lightning speeds — from the smartphone to the smartwatch, to interactive adverts on streets and in cities. There are, in fact, so many outlets to disperse information that businesses, companies, and corporations are struggling to stay present with the ever-changing information technologies.

This is where Diversified comes in. With leading experts in information technology development and years of experience managing large information systems, the team at Diversified is poised to help companies navigate the vast networks of distribution channels today.

Jonathan Pannaman, Senior Vice President of Emerging Technologies, and Jason Kornweiss, Vice President and General Manager of Emerging Technologies at Diversified have decades of experience in global media operation. Between the two they have worked for large scale corporations like ESPN and Comcast NBC Universal. Pannaman and Kornweiss bring their expertise to the table to discuss how Diversified is set up to help navigate broadcast infrastructures today, and well into the future.

The company summarizes the problem within a greater media ecosystem of products, and develops media plans that get businesses in line with current trends, and sets them up to grow with emerging technologies.

As Kornweiss put it, Diversified is a “one hand to shake solution for clients.”

In a dizzying world of digital media, this catered approach is invaluable for companies looking to remain current in an increasingly technological world. Listen to Pannaman and Kornweiss breakdown the changing nature of media and the mediums in which its consumed, and how content distributors can stay ahead of consumer trends.

For the latest news, videos, and podcasts in the Pro AV Industry, be sure to subscribe to our industry publication. A new episode of the Pro AV Show drops every Thursday.

Follow us on social media for the latest updates in B2B!

Twitter – @ProAVMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Mission
Why Is the Mission of Benchmark So Important
December 23, 2025

As pharmaceutical innovation accelerates, the margin for error narrows, making quality assurance not just a regulatory necessity but a public good. Benchmark’s mission sits at the intersection of progress and protection—helping manufacturers stay aligned with FDA standards so life-saving therapies reach patients faster and safer. By keeping cleanrooms compliant and companies out of trouble, Benchmark…

Read More
Benchmark
What Is It Like for You to Be Part of the Benchmark Products Teams Now
December 23, 2025

Being part of the Benchmark Products team today means working at the intersection of precision manufacturing and deeply human collaboration, especially in the high-stakes world of cleanroom and sterility assurance solutions. As the organization grows, employees describe a culture that still feels familial—one where clear communication, personal accountability, and genuine care for customers drive…

Read More
Cleaning
Do Your Friends Ever Ask You For Cleaning Tips
December 23, 2025

In a media landscape increasingly shaped by privacy constraints, data clean rooms have emerged as a quiet but powerful way for brands to collaborate without exposing sensitive information, even if, as Will Sepsis quips, some partners would still prefer that “ignorance is bliss.” That tension—between curiosity and caution—captures the moment we’re in, where understanding…

Read More
Clean
Do You Friends Ask You For Cleaning Methods or Clean Their Home
December 23, 2025

At Benchmark Products, where cleanroom precision is part of everyday work, professionals often discover that specialized knowledge doesn’t always translate neatly into casual conversations—especially when friends jokingly wonder if you’ll critique their homes or turn them into germaphobes. The reality is that cleanroom science is about controlled environments and risk mitigation at an industrial scale,…

Read More
Related
IT
Software & Technology
Real-World IT Practices Are Streamlining AV Deployments and Raising the Bar for Consistency
December 4, 2025
Safer Cities: How Milestone and Axis are Shaping Urban Safety
Healthcare
Safer Cities: How Milestone and Axis are Shaping Urban Safety
November 10, 2025

In the latest episode of Beyond the Pavise, host Blaine Bowman is joined by two public safety veterans—Chris Shearer from Milestone Systems and Dean Cunningham from Axis Communications—to explore how technology is transforming the future of urban safety. With decades of combined experience in law enforcement, Chris and Dean now help cities harness video,…

Read More
radio expedition
Healthcare
Into the Icy Unknown: Ironman Triathlete Dennis Ward Leads a Bold Radio Expedition to One of Earth’s Most Isolated Places
October 30, 2025

Few places on Earth are as remote—or as thrilling—as Bouvet Island. Located deep in the South Atlantic Ocean and often battered by fierce winds and icy seas, it’s one of the most isolated spots on the planet. Reaching it requires months of planning, physical endurance, and a daring spirit. For amateur radio operators, however, Bouvet…

Read More