Articles by tag: broadcast

Reaching and Engaging The Broadcast End User Community

Broadcast operator reaches across the switcher

Hosted by Ben Thomas, Pro AV Today welcomed Chris Black from Vizrt for a discussion that delved into various facets of the broadcast and Pro AV industry. They explored the influence of end users, the introduction of new technologies, and specifically the evolution of the buying and partner channel. Here are a few topics that…

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Articles
Love Media? Become a Broadcast Engineer and Have a Front Row Seat

Interested in working in media and entertainment? Consider becoming a broadcast engineer! It’s an opportunity to combine technical expertise with a passion for media. As a broadcast engineer, you’ll play a crucial role in ensuring that audio and video are transmitted with the highest quality for a wide-range of productions, from sports to breaking…

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Articles
Why is Obstruction Lighting a Critical Part of the Broadcast Industry?

Obstruction lighting is an essential component of any tall structure, including cell towers. These lights are used to warn aircraft pilots of the presence of the structure, especially at night or in low visibility conditions. In the broadcast industry, cell towers play a critical role in delivering audio, video, and data to consumers, and…

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Pro AV Today
Demystifying Broadcast Technology Trends

The broadcast industry has undergone significant changes in recent years, especially in the wake of the COVID-19 pandemic. The pandemic forced many broadcasters to adopt new technologies and workflows to keep up with the demand for remote and at-home broadcasting. Some technologies stuck, and others fell to the wayside. So what’s here to stay? REMI…

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Pro AV Today
The Next Generation of Broadcast Cameras

The world of broadcast quality cameras has expanded beyond the traditional barriers of terrestrial TV. Houses of worship, educational institutions, sports leagues and more have taken advantage of more accessible pricing as well as a more manageable form factor. One of the pioneers of the modern POV camera, Tod Musgrave of Marshall Electronics, joined Pro…

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Sports & Entertainment
Whose Bears the Responsibility of Improving Gender Equity in Sports Reporting?

3 Key Points: The sports reporting industry has not done enough when it comes to making the industry more diverse, but the fact that they are measuring diversity hiring is a step in the right direction towards change. Talk Sporty to Me was created to give sports fans a productive way to talk about their…

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Professional AV
NAB Pulls the Plug on This Year’s Show, Attendees Have Mixed Reactions

The Pro AV world was taken by surprise with the cancellation of NAB this October with concerns around COVID’s persistent waves and the financial viability of still holding the show. The organization did make sure to say they’d be welcoming the industry back, in person, in April 2022. But a question looms over the broadcast…

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embracing change
Moving Forward with Fans First
June 20, 2024

In a compelling conversation on fostering innovation within corporate culture, Jesse Cole of the Savannah Bananas highlights the importance of embracing change as a tool for continuous improvement. Cole underscores that change should not be seen as change for its own sake but as an essential part of striving to better serve customers and…

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work-life balance
Achieving Work-Life Balance and Emotional Sobriety with Matt Seefeld
June 20, 2024

This episode of the Growthwell podcast, hosted by Josh Byrd, focuses on achieving a meaningful work-life balance. The discussion examines trends and personal strategies for balancing professional growth and individual well-being. This episode is particularly relevant in post-COVID work dynamics and the increasing importance of mental health. This episode’s guest is Matt Seefeld, EVP…

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Addressing the Complexities and Opportunities of the Inflation Reduction Act (IRA)
June 19, 2024

As the energy sector navigates the first year of the Inflation Reduction Act (IRA), stakeholders are grappling with evolving guidance and incentives. This pivotal legislation aims to accelerate the energy transition, but with its intricate provisions and requirements, many questions remain. Understanding the IRA’s impact is crucial for developers, investors, and policy-makers striving to…

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Inflation Reduction Act Can Impact Company Investments
June 19, 2024

Recent months have shown that the Inflation Reduction Act (IRA) is a hot topic in the energy industry, sparking extensive discussions about its implications and opportunities. As businesses and organizations seek to join the renewable energy movement, understanding the nuances of the IRA is crucial.  A recent study highlighted that renewable energy investments are…

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Other Articles
What Can the Major Broadcasters Learn from eSports?
July 20, 2020

Sports in America are finally resuming and Major League Baseball hopes to hit a grand slam with its return this week. But the games will have a different feeling than normal. But is this secretly a positive? It has long been said that the greatest innovation happens during moments of crisis, so will sports be…

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Retail Refined: Why Your Brand Should Live Stream
June 2, 2020

With ShopShops, viewers can watch hosts, from experienced salespeople to fashion or beauty influencers, via a QVC-style live stream as they display clothes and accessories for up to several hours. In this episode of Retail Refined, Melissa learns how ShopShops is democratizing access to both brands and influencers and allowing them to bring offline…

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Living Live: How to Adapt Emergency Broadcast Plans to New Challenges
April 20, 2020

On this episode of Living Live with Ross Video, host Tyler Kern was joined by Jenn Jarvis, Ross Video Product Manager for Editorial Workflows, to discuss a familiar topic for anyone in the live production industry – adapting to abrupt changes and challenges. It’s a mainstay for live productions of all kinds – when…

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Living Live: Leveraging Video to Cover Elections
March 12, 2020

On this episode of Living Live with Ross Video, Director of Product Marketing, XPression Patrick Twomey and Director of Product Marketing, Virtual Solutions Gideon Ferber joined host Tyler Kern to discuss the upcoming presidential election and how video producers can best leverage their craft to deliver engaging coverage. Twomey said that one of the…

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Consumers Want Media 24/7. How Do You Reach Them Everywhere?
April 9, 2019

Today, the media landscape encompasses thousands of modes of communicating information at lightning speeds — from the smartphone to the smartwatch, to interactive adverts on streets and in cities. There are, in fact, so many outlets to disperse information that businesses, companies, and corporations are struggling to stay present with the ever-changing information technologies….

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