Articles by tag: broadcast
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The Importance of Legal Counsel to Major League Organizations
Live sporting events continue to be at the forefront of entertainment in America year after year. Between enthused fans, good food and drinks, and anticipation for record-breaking moments, the ambiance of a stadium on a game day is unmatched. However, behind the scenes of our beloved stadiums and sports traditions lies term sheets and contracts […]
The Divergence Between Stocks and Bonds & Emerging Market Trends
As the world of investing continues to evolve, it’s crucial for industry leaders to keep pace with the shifting landscape. One particular topic gaining traction is the divergence between stocks and bonds – an economic paradox affecting portfolios worldwide. Recent data shows that traditional investment strategies, like the 60-40 portfolio (60% in stocks and 40% […]
The Main Course: The Power of Restaurant Narrative in Staffing
Not every restaurant makes an effort to fully integrate its customer into the experience of eating and enjoying their food. But for those looking for a unique dining experience, plenty of such establishments present unique restaurant narratives. What sort of restaurants emphasize storytelling in their dining, and how do they handle staffing? On this […]
Why is Obstruction Lighting a Critical Part of the Broadcast Industry?
Obstruction lighting is an essential component of any tall structure, including cell towers. These lights are used to warn aircraft pilots of the presence of the structure, especially at night or in low visibility conditions. In the broadcast industry, cell towers play a critical role in delivering audio, video, and data to consumers, and […]
Demystifying Broadcast Technology Trends
The broadcast industry has undergone significant changes in recent years, especially in the wake of the COVID-19 pandemic. The pandemic forced many broadcasters to adopt new technologies and workflows to keep up with the demand for remote and at-home broadcasting. Some technologies stuck, and others fell to the wayside. So what’s here to stay? REMI […]
The Next Generation of Broadcast Cameras
The world of broadcast quality cameras has expanded beyond the traditional barriers of terrestrial TV. Houses of worship, educational institutions, sports leagues and more have taken advantage of more accessible pricing as well as a more manageable form factor. One of the pioneers of the modern POV camera, Tod Musgrave of Marshall Electronics, joined Pro […]
Whose Bears the Responsibility of Improving Gender Equity in Sports Reporting?
3 Key Points: The sports reporting industry has not done enough when it comes to making the industry more diverse, but the fact that they are measuring diversity hiring is a step in the right direction towards change. Talk Sporty to Me was created to give sports fans a productive way to talk about their […]
NAB Pulls the Plug on This Year’s Show, Attendees Have Mixed Reactions
The Pro AV world was taken by surprise with the cancellation of NAB this October with concerns around COVID’s persistent waves and the financial viability of still holding the show. The organization did make sure to say they’d be welcoming the industry back, in person, in April 2022. But a question looms over the broadcast […]
What Can the Major Broadcasters Learn from eSports?
Sports in America are finally resuming and Major League Baseball hopes to hit a grand slam with its return this week. But the games will have a different feeling than normal. But is this secretly a positive? It has long been said that the greatest innovation happens during moments of crisis, so will sports be […]
Retail Refined: Why Your Brand Should Live Stream
With ShopShops, viewers can watch hosts, from experienced salespeople to fashion or beauty influencers, via a QVC-style live stream as they display clothes and accessories for up to several hours. In this episode of Retail Refined, Melissa learns how ShopShops is democratizing access to both brands and influencers and allowing them to bring offline […]
Living Live: How to Adapt Emergency Broadcast Plans to New Challenges
On this episode of Living Live with Ross Video, host Tyler Kern was joined by Jenn Jarvis, Ross Video Product Manager for Editorial Workflows, to discuss a familiar topic for anyone in the live production industry – adapting to abrupt changes and challenges. It’s a mainstay for live productions of all kinds – when […]
Living Live: Leveraging Video to Cover Elections
On this episode of Living Live with Ross Video, Director of Product Marketing, XPression Patrick Twomey and Director of Product Marketing, Virtual Solutions Gideon Ferber joined host Tyler Kern to discuss the upcoming presidential election and how video producers can best leverage their craft to deliver engaging coverage. Twomey said that one of the […]