Why is Obstruction Lighting a Critical Part of the Broadcast Industry?

 

Obstruction lighting is an essential component of any tall structure, including cell towers. These lights are used to warn aircraft pilots of the presence of the structure, especially at night or in low visibility conditions. In the broadcast industry, cell towers play a critical role in delivering audio, video, and data to consumers, and obstruction lighting on these towers is equally critical. Here are 4 reasons why:

  1. Safety: The primary role for obstruction lighting is to ensure the safety of air travel. When a cell tower is erected in an area with low visibility conditions, or if the tower is taller than surrounding structures, it poses a significant risk to low-flying aircraft. Obstruction lighting on the tower serves as a warning to pilots to avoid the structure and fly safely.
  2. Compliance: The Federal Aviation Administration (FAA) requires all structures over a certain height to have obstruction lighting. Failure to comply with these regulations can result in severe fines and legal penalties. Compliance with FAA regulations is critical for broadcast companies that rely on cell towers to transmit their content to consumers.
  3. Reliability: When cell towers are obstructed or damaged, the transmission of audio, video, and data can be disrupted or halted entirely. Obstruction lighting plays a critical role in ensuring that cell towers are not damaged by aircraft, and thus, broadcasts can continue without interruption.
  4. Reputation: The broadcast industry relies heavily on consumer trust. Interruptions in service due to a lack of obstruction lighting on cell towers can damage a company’s reputation and lead to a loss of customers. Broadcast companies that prioritize safety and reliability by ensuring their cell towers have obstruction lighting build trust with their consumers and increase their brand reputation.

For more on the role of obstruction lighting in the broadcast industry, watch the above episode of Pro AV Today as host Ben Thomas and Jim Jacoby of TWR Lighting share their thoughts.

Jim Jacoby, President of TWR Lighting, the industry leader in obstruction lighting, monitoring, installation and service. Jim has a long standing history of fostering company growth, spearheading new product development, strategic planning and market penetration. With over 30 years of experience, Jim specializes in establishing the strategic direction, aligning the organizational design to meet the strategic plan, with a focus on customer acquisition & retention, while facilitating and guiding the company operations and supply chain to ensure all company growth and profitability goals are met.

Follow us on social media for the latest updates in B2B!

Image

Latest

data-driven tools
Leverage Data-Driven Tools and Local SEO for Maximum Search Engine Rankings
July 26, 2024

As businesses continue to navigate the digital landscape, data-driven tools are more crucial than ever for effective SEO strategies. Understanding and implementing the proper SEO practices can make a significant difference with evolving algorithms and competitive markets. Given that 75% of users never scroll past the first page of search results, this statistic underscores…

Read More
On-device AI
On-Device AI is Today’s Tech Innovation, Competition and Market Leadership Driver
July 26, 2024

On-device AI revolutionizes the tech landscape, making it a critical factor for industry dominance. This cutting-edge technology directly integrates advanced AI capabilities into devices, transforming consumer and enterprise applications. This shift stems from the need for improved performance, reduced latency, enhanced data privacy & security, and personalized user experiences. With advancements in neural processing…

Read More
modern supply chains
The Role of AI in Modern Supply Chains: Insights from Aaron Hatfield at Arvist
July 26, 2024

Artificial intelligence rapidly transforms modern supply chains, with companies like Arvist leading the charge. In a recent episode of Hammer Down, hosted by Mike Bush, Aaron Hatfield, the Head of Sales at Arvist, sheds light on AI’s practical applications and benefits in enhancing supply chain operations. Is AI in the supply chain a double-edged…

Read More
semiconductor manufacturing
Training New Semiconductor Manufacturing Professionals is Key to Meet Coming Domestic Manufacturing Demand
July 26, 2024

Over the past few years, the U.S. has made significant strides in semiconductor manufacturing, driven by substantial investments and strategic policies. With the CHIPS Act expected to triple domestic semiconductor manufacturing capacity by 2032, the need for a skilled workforce is more urgent than ever. This discussion explores the key question: What does the…

Read More