Consumers Want Media 24/7. How Do You Reach Them Everywhere?

 

Today, the media landscape encompasses thousands of modes of communicating information at lightning speeds — from the smartphone to the smartwatch, to interactive adverts on streets and in cities. There are, in fact, so many outlets to disperse information that businesses, companies, and corporations are struggling to stay present with the ever-changing information technologies.

This is where Diversified comes in. With leading experts in information technology development and years of experience managing large information systems, the team at Diversified is poised to help companies navigate the vast networks of distribution channels today.

Jonathan Pannaman, Senior Vice President of Emerging Technologies, and Jason Kornweiss, Vice President and General Manager of Emerging Technologies at Diversified have decades of experience in global media operation. Between the two they have worked for large scale corporations like ESPN and Comcast NBC Universal. Pannaman and Kornweiss bring their expertise to the table to discuss how Diversified is set up to help navigate broadcast infrastructures today, and well into the future.

The company summarizes the problem within a greater media ecosystem of products, and develops media plans that get businesses in line with current trends, and sets them up to grow with emerging technologies.

As Kornweiss put it, Diversified is a “one hand to shake solution for clients.”

In a dizzying world of digital media, this catered approach is invaluable for companies looking to remain current in an increasingly technological world. Listen to Pannaman and Kornweiss breakdown the changing nature of media and the mediums in which its consumed, and how content distributors can stay ahead of consumer trends.

For the latest news, videos, and podcasts in the Pro AV Industry, be sure to subscribe to our industry publication. A new episode of the Pro AV Show drops every Thursday.

Follow us on social media for the latest updates in B2B!

Twitter – @ProAVMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

sustainable transformation
The Path to Sustainable Transformation Is Rooted in Strategy, Execution and Reflection
November 1, 2024

Many strive for change, yet achieving and sustaining it is a complex journey. As people chase higher goals, often in career, personal growth, or relationships, the need to reevaluate approaches to sustainable transformation becomes apparent. Research suggests that nearly 80% of New Year’s resolutions fail by mid-February, indicating a need for sustainable systems, not…

Read More
cloud-based solutions
C3 Cloud-Based Solutions Delivers Real-Time Transparency, Driver Coordination, and Simulation Tools for a Resilient Supply Chain
October 31, 2024

The logistics industry faces constant challenges as the need for efficient, cloud-based solutions intensifies. Many warehouses continue to operate manually; up to 53% of employee time is spent on non-value-adding tasks like walking and searching for items, according to industry studies. This manual approach not only hampers efficiency but leads to significant delays, errors,…

Read More
personalized solutions
Personalized Solutions Through Data Are the Future of Aligning Healthcare Staff Needs with Patient Outcomes
October 31, 2024

The healthcare industry faces unprecedented challenges, with workforce shortages pushing hospital labor costs to over 60% of total expenses. This strain is compounded by rising burnout rates among healthcare providers, particularly nurses. A recent AMN Healthcare survey revealed that nurses are prioritizing well-being and flexibility in 2024, underscoring the urgent need for personalized solutions…

Read More
Transforming Education: Connected Education Kits for Rural Markets
Transforming Education: Connected Education Kits for Rural Markets
October 31, 2024

In the latest episode of The Edge and Beyond podcast, Michelle Dawn Mooney dives into the transformative role of technology in education, highlighting Intel’s Connected Education Kits. Developed in partnership with ApplianSys, these kits are designed to bring quality digital learning to underserved and remote communities. The discussion explores how these kits are a game-changer…

Read More