AI Developing a Green Thumb for Retail: How AI in Retail Can Lead to Sustainability

 

AI solutions are popping up everywhere in retail, from self-driving robot delivery to augmented reality shopping experiences. But could today’s technology advancements also bring the retail industry closer to its sustainability goals?

AI in retail goes beyond the shopping experience by changing the customer journey to make better, more accurate online shopping decisions, leading to fewer returns. Couple that with AI-driven forecasting and supply chain optimization, which can lead to much less waste and spoilage in retail.

Visual AI in retail helps connects buyers to products, brands, and styles they want and contributes to a burgeoning resale market, which creates a reuse cycle for clothes and other items, reducing landfill waste. While this might not sound like a lot, the fashion industry produces 150 billion garments a year, with 40 million tons ending in landfills.

Sam Ramadori, CEO of BrainBox AI, a company focused on sustainability solutions, likes retail’s progressive approach.

Sam’s Thoughts

Sustainability objectives are front and center for all businesses today, and retailers have particular needs and situations that are unique to them. In particular, the fact that they have multi-site locations as opposed to one manufacturing site. They have hundreds or thousands of locations spread out across the country.

So, when we’re talking about reducing their carbon footprint, one of the large categories Is there are many locations and the energy used to operate those locations. So, there are exciting elements to novel AI technology that can help address their sites’ energy efficiency in very scalable ways.

AI has a super powerful predictive capability and super powerful self-adaptive, so learning each site by site and then the ability to make real-time autonomous decisions to the site’s equipment to reduce energy consumption and demand as efficiently as possible. These exciting new times pay for themselves because energy efficiency is subsidizing that carbon reduction.

To have a negative cost for carbon reduction is unique, and that’s one of the benefits that AI can bring to the table.

Article by James Kent

Follow us on social media for the latest updates in B2B!

Latest

Marketing like March Madness
Marketing Like March Madness
March 31, 2023

Over three weekends every March, America catches a fever. March Madness is back, in full swing, and if the latest ratings are any indicator, fans are watching college basketball like never before. As marketing and sales professionals is there anything that we can learn from marketing like March Madness?    Naturally, brands, marketers, and advertisers […]

Read More
Rugged Edge Computing
Rugged Edge Computing for Tough Environments Follows Shift Away from the Cloud
March 31, 2023

At ISC West 2023, Premio showcases how Rugged Edge Computing can easily stand up to the toughest industrial workloads in the harshest environments without missing a beat. Many trends are shaping the modern security market with a strong focus on rugged hardware such as smart sensors. There is a shift away from the cloud […]

Read More
DTC brands
DTC Brands Struggle to Adapt With 2023 Consumers: Brand Trust and Flexibility is Necessary
March 31, 2023

Selling directly to the consumer buying your products can be incredibly profitable for a business, so why don’t all businesses sell directly to consumers? The simple answer is that there are many risks and challenges that come with running a direct-to-consumer (DTC) business, and the risks do not always pay off. The success […]

Read More