Listen: Toys R Us to Sell Intellectual Property
Toys R Us is looking to sell off its intellectual properties, creating what experts say to be one of the best brands to ever be sold by a company going out of business.
Domains such as lodges-r-us.com, burgers-r-us.com and even cigars-r-us.com are going to be up for sale as Toys R Us is in the aftermath of declaring bankruptcy in late 2017.
Bob Phibbs, a brand specialist and chief executive of the Retail Doctor consulting firm said, “It shows the power of the brand… The ‘R’ Us is the key to the brand, not the Toys.”
Though the company has fallen on hard times, it’s nice to know that the brand has left a lasting legacy for us.
Amazon’s HQ2 Pause Should Force Businesses to Rethink Workplace Flexibility Office Space Expansion
As Amazon decides to pause the construction of its HQ2 project amidst an uncertain economic climate, businesses are forced to grapple with the strategic viability of their workplace and work model. Major tech companies, faced with significant workforce reductions, are reevaluating the need for traditional office spaces and whether it’s a wise decision to consider […]
Metaverse Marketing: Influencer Avatars Open Up Retailers to a Target Generation of Consumers
The Metaverse has been growing since 2020 and is predicted to hit $800 billion by 2024. The Metaverse has always been extremely popular with the gaming industry, but there are more areas where the Metaverse has been proven to generate revenue for companies. Retailers are now expanding and using Metaverse marketing to reach younger generations […]
Sustainable Living: Exploring the Relationship Between Home Development and Trees
On this episode of Building Roots, two of Treenewal’s ISA Certified Arborists, James Allen and Cory Herpel, discussed the importance of taking a proactive approach to maintaining healthy trees in developing communities. They highlighted the need for involving an arborist early in the process, before any construction takes place, to minimize root damage and other […]