Payless Returns from Bankruptcy as an Online Retailer: Business Casual

Millennials saw another piece of their childhood die off last year when news revealed the reliable back-to-school staple, Payless Shoesource, was filing for bankruptcy. The affordable shoe store chain could not survive the ecommerce boom and shuttered over 2,000 brick and mortar locations.

Powered by RedCircle

But, an announcement on Tuesday revealed Payless is making a phoenix-like comeback. The brand is returning to the market with the same values, community and affordability, but with an all new range of products including shoes, apparel, and accessories. Reflecting the expansion in merchandise, the company plans to drop “shoesource,” from the name. Payless intends to start online in ecommerce, with plans to open 300-500 new stores. The stores will reflect the shift toward the experience economy and feature technology like touch screens, smart mirrors, and augmented reality.

Hosts Daniel Litwin and Tyler Kern on this Business Casual snippet as they analyze Payless’s new business model, as well as how they plan to reach consumers looking for value in the middle of a pandemic.

For the latest news, videos, and podcasts in the Retail Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

data-driven tools
Leverage Data-Driven Tools and Local SEO for Maximum Search Engine Rankings
July 26, 2024

As businesses continue to navigate the digital landscape, data-driven tools are more crucial than ever for effective SEO strategies. Understanding and implementing the proper SEO practices can make a significant difference with evolving algorithms and competitive markets. Given that 75% of users never scroll past the first page of search results, this statistic underscores…

Read More
On-device AI
On-Device AI is Today’s Tech Innovation, Competition and Market Leadership Driver
July 26, 2024

On-device AI revolutionizes the tech landscape, making it a critical factor for industry dominance. This cutting-edge technology directly integrates advanced AI capabilities into devices, transforming consumer and enterprise applications. This shift stems from the need for improved performance, reduced latency, enhanced data privacy & security, and personalized user experiences. With advancements in neural processing…

Read More
modern supply chains
The Role of AI in Modern Supply Chains: Insights from Aaron Hatfield at Arvist
July 26, 2024

Artificial intelligence rapidly transforms modern supply chains, with companies like Arvist leading the charge. In a recent episode of Hammer Down, hosted by Mike Bush, Aaron Hatfield, the Head of Sales at Arvist, sheds light on AI’s practical applications and benefits in enhancing supply chain operations. Is AI in the supply chain a double-edged…

Read More
semiconductor manufacturing
Training New Semiconductor Manufacturing Professionals is Key to Meet Coming Domestic Manufacturing Demand
July 26, 2024

Over the past few years, the U.S. has made significant strides in semiconductor manufacturing, driven by substantial investments and strategic policies. With the CHIPS Act expected to triple domestic semiconductor manufacturing capacity by 2032, the need for a skilled workforce is more urgent than ever. This discussion explores the key question: What does the…

Read More