Roundtable Soundbite
In today’s diverse marketing landscape, brands face the challenge of engaging with different strategies that cater to varied customer bases. This requires not only different technologies but also distinct day-to-day marketing operations. So, how should brands approach these multifaceted strategies? Is it better to focus on one, consider them all in a big picture, or…
Latest
Articles
Enhancing Retailers’ Personalization with Gamification
In the ever-evolving retail landscape, staying ahead means embracing innovative strategies. This clip from a recent edition of Experts Talk explores the dual power of personalization and gamification in transforming customer experiences. Retailers today are harnessing the magic of personalization, tailoring experiences to individual preferences, and boosting customer satisfaction. Simultaneously, gamification injects fun and engagement…
Articles
Why Both Permissionless and Permissioned Blockchains Will Support the Logistics Industry
The logistics industry is at a crossroads, exploring the best ways to implement real-world asset (RWA) tokenization. This transformative approach promises to enhance visibility and achieve supply chain goals. As the sector grapples with the decision between permissionless and permissioned blockchains, the stakes are high: the right choice could revolutionize efficiency and security across…
Articles
The Tech Divide is Impacting How Well Companies Can Respond to Supply Chain Disruptions
In today’s rapidly evolving technological landscape, the divide between companies with advanced tech capabilities and those lagging behind is widening. This growing tech divide significantly impacts their ability to respond to supply chain disruptions, a crucial factor in maintaining business continuity and efficiency that’s even more pronounced as supply chain resilience is increasingly defined…
Articles
A Decade of Supply Chain Disruptions Made U.S. Domestic Logistics Ready for a Baltimore-Style Closure
In the wake of the recent Baltimore Bridge collapse, the logistics and supply chain sectors are once again under intense scrutiny. This disaster poses significant questions about the robustness of current supply chain systems and the ability for the whole chain to respond to supply chain disruptions, especially given the past decade’s persistent challenges,…
Articles
AI Accelerator Development Is Going to be Driven By Its Compute Cost Savings
In an era where energy costs are skyrocketing and data privacy concerns are paramount, AI accelerators are emerging as a game-changing technology. This discussion, a clip from a full episode of MarketScale’s Experts Talk roundtable series, delves into the transformative potential of AI accelerators in enhancing on-device computing for AI workloads, offering significant cost…
Articles
AI Accelerators Have an Imperative to Help Solve for AI Computing Energy Efficiency
In the rapidly evolving landscape of AI computing, the focus has shifted towards addressing the energy and power usage challenges, particularly at the edge. This pressing issue mirrors the struggles faced by mobile device computing, where power consumption and battery life are critical concerns. The industry is now compelled to adapt its AI use…