Unlocking Limitless Mobility With Multi Platform
Host Dan Cui, VP of sales and business development, discussed the future of technology brought about by the pandemic with CEO Alex Otanez.
Referring to COVID-19 as “the great change,” Otanez commented on how technology advanced much faster because of the pandemic. He explained, “Over the last 12 months, we have essentially progressed what would be equivalent of two to three years.”
Relying on and expecting more of technology has led to two trends:
- Creating interactive experiences
- Connecting devices
Otanez predicts the industry will start seeing an emphasis on number two to help consumers have a more convenient, connective experience between devices which is called multi platform. Cui added, “And this connection I think really has to do with customer satisfaction, customer engagement and customer loyalty. And I think that’s one of things we’ve been hearing when talking to enterprise customers… the customers are driving the need back to us.”
Companies are looking to fill the connectivity gap, but the question is how to make the customer journey seamless. Tech companies are looking for a solution, and Shockoe believes inter-departmental collaboration, consulting/development specialists, and augmented reality will transform the industry.
This is where Shockoe comes in. As a multi platform mobile app expert for 10 years, Shockoe focuses on improving customer and employee satisfaction through technology innovation, specifically augmented reality recently. Otanez humbly bragged of their custom approach, “Not sharing too much of our secret sauce, but I think our approach to strategy is very unique in that it’s usable by clients and executable by developers.” The differentiating question they ask clients is: “How do you want your customer and team to feel?”
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