Articles by tag: AdTech

Netflix & Microsoft Ad Partnership Will Be a ‘Windfall’ For Advertisers. Here’s Why.

Netflix advertising screen
Earlier this year during Netflix’s Q1 2022 post-earnings call, CEO Reed Hastings changed his tune around advertising on the streaming service. Once a key selling point as an on-demand Read more

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BattleBots Team “Valkyrie”
May 27, 2023

Michelle Dawn Mooney talks with BattleBots Team “Valkyrie” on how what they do contributes to the STEM community. Most people would agree that robots are cool. While often seen only in science fiction, robotics is a real job for people in the STEM (Science, technology, engineering, and mathematics) community. In addition, it is not all […]

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HAI Robotics at Automate 2023
May 27, 2023

Brian Reinhart talks about the Automate 2023 conference in Detroit, MI. Brian Reinhart, VP of Sales, Solutions, Marketing at HAI Robotics shares what he is most looking forward to at Automate 2023 in Detroit.

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MHI 2023 Innovation Award Winner: HAI Robotics
May 27, 2023

Video highlighting HAI Robotics’ Autonomous Case-Handling Robot, which won MHI’s 2023 Best Innovation of an Existing Product Award HAI Robotics, a leading company in the material handling and supply chain industry, has been awarded the prestigious 2023 MHI Innovation Award for the Best Innovation of an Existing Product. The MHI Innovation Award aims to showcase […]

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Netflix & Microsoft Ad Partnership Will Be a ‘Windfall’ For Advertisers. Here’s Why.
August 6, 2022

Earlier this year during Netflix’s Q1 2022 post-earnings call, CEO Reed Hastings changed his tune around advertising on the streaming service. Once a key selling point as an on-demand ad-free way to watch content, the CEO teased that, due to losses in subscribers and plateauing revenue streams, Netflix would consider a cheaper advertising tier. “As […]

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The Future of Retail, Gaming and Entertainment
January 14, 2021

When looking at the future of retail, gaming and entertainment, there is a significant opportunity for these industries to evolve, grow and leverage emerging technologies. On this episode of To the Edge and Beyond, Cheol Kim, General Manager of Intel IOT Retail, Gaming and Entertainment offers a look ahead. In the realm of retail, […]

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The Death of the Third Party Cookie Creates A New Balancing Act
May 15, 2020

As users continue to demand greater privacy (transparency, choice/control over how their data is used, etc), it’s been clear for some time that the web ecosystem must evolve to meet these ever-increasing demands. In 2019, Google announced an initiative called Privacy Sandbox, a secure environment for personalization that also protects user privacy. This approach […]

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The Bleak Future of Third-Party Cookies in AdTech
May 14, 2020

On this MarketScale podcast, Voice of B2B was joined by PrograMetrix Co-Founder and Managing Director Phil Parrish, an AdTech veteran, to discuss a hot topic in the space – the potentially bleak future of third-party cookies in the face of emerging technologies. Essentially, third-party cookies are those created by domains other than the one […]

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