Articles by tag: Arlington

Inside the Largest Dedicated Esports Stadium in North America

The idea for an Esports Stadium came a few years ago, when the City of Arlington, Texas, commissioned a study to examine the popularity of esports. “What we found is this industry is exploding,” Read more

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Anamorphic
Adapting the SLR Magic of Anamorphic Filmmaking to the Panasonic Lumix Ecosystem Creates Endless Filmmaking Possibilities
March 24, 2023

The Panasonic Lumix System revolutionized independent filmmaking through the convergence of a handheld DSLR style body, larger than video camera sensors for a narrow depth of field, and the versatility and utility of interchangeable lenses.  By being mirrorless and with the use of adapters, a broad gamut of vintage and modern lenses became available for […]

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gap between the real world and the metaverse
AV is Bridging the Gap Between the Real World and the Metaverse at Industry Conferences
March 24, 2023

How is AV helping bridge the gap between the real world and the metaverse? Some of the best examples can be seen in the midst of large-scale trade shows and industry events. For example, ETHDenver, an annual blockchain conference held in Denver, Colorado, hosts more than 20,000 technologists every year to innovate and develop […]

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authenticity
Why Authentic Content Should Be at the Forefront of Your Company’s Marketing Strategy
March 24, 2023

Media today is the most powerful it’s ever been, and with the introduction of new channels to consume it daily, the consumer can become easily overwhelmed with a plethora of choices. How does your channel stand out? Authentic media might be the clickbait. With the likes of TikTok, YouTube, and streaming services like Spotify, […]

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Inside the Largest Dedicated Esports Stadium in North America
April 19, 2021

The idea for an Esports Stadium came a few years ago, when the City of Arlington, Texas, commissioned a study to examine the popularity of esports. “What we found is this industry is exploding,” said Deputy City Manager Of Arlington Jim Parajon. The 100,000 square foot facility is the largest of its kind in North […]

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North Texas Facilities Expo 2019: What to Watch For
September 20, 2019

The North Texas Facilities Expo is held at the esports Stadium Arlington & Expo Center on Sept. 25 & 26, 2019. MarketScale will be at the event and have a few recommendations for things to watch for at the show. 1. The Story of a Green Building (Wednesday, Sept. 25 2:10 p.m. – 2:40 p.m.) […]

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How Pro AV Pushed the Ball Downfield at the LG Tech Tour
July 25, 2019

Digital signage and AV applications are often a powerful customer-facing technology. However, at the LG Tech Tour at AT&T Stadium in Arlington, Texas on July 24, AV professionals discussed how their own tools can power internal business operations as well. The event brought together a dozen LG content, hardware and software partners in total. Presenters […]

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