Articles by tag: Brand Image
Twitters initial effort to charge money to verify accounts with a blue check mark is a mess, costing companies millions and damaging stock prices immensely. Videographer and Social Media Analyst Jordan Fussell highlights those companies most effected by such an influx in believable fake Twitter accounts. Jordan’s Thoughts: “Now, being a person who grew up […]
Latest
SC Season 2
How Leigh Steinberg Created the Model for Modern Agents
The fans remember the highlights but the franchises remember the technology, data, and inventions that powered their season. Host Tyler Kern sits down with the innovators, leaders and founders that are taking sports into the future. The agent is a central part of the modern professional sports ecosystem. However, that wasn’t always the case. […]
Podcasts
8 Retail Resolutions for 2021
Retail is exciting, fast-moving, and filled with opportunity, yet information overload is a constant challenge. Join retail strategist, speaker, and trainer Carol Spieckerman every other Thursday as she navigates past the noise to get to the heart of what really matters in retail. In every episode, Carol harnesses her latest retail trajectories and interviews with […]
Food & Beverage
Building Your Restaurant’s Voice
In the thrill of crafting menus, cooking dishes and serving diners, chefs often forget about branding themselves. Advertising is an afterthought for many, even the best, but building a brand image and establishing community relationships are more important skills now than ever before. So, how does a chef cultivate an image that matches the aesthetic […]
Podcast Network
Why Retail’s Private Brand Party is Just Getting Started: Spieckerman Speaks Retail
Retailers were rushing back to private brands before the pandemic rocked retail. Their big bets are paying off now as shoppers prioritize value. Retailers’ renewed enthusiasm for private brands has far-reaching implications for brand marketers, solution providers and retailers themselves. In this episode, Carol reveals the opportunities and challenges as the private brand bash […]
Latest
Value-Based Care Models Need Actionable Data Tools to Drive Patient Engagement and Outcomes
Healthcare delivery is undergoing a significant shift towards value-based care models. These models prioritize positive health outcomes and cost-effectiveness, unlike the previous focus on the quantity of services provided The success of these models heavily relies on patient engagement, a critical component that ensures patients actively participate in managing their health. This shift is […]
Emotional Healing and Resilience: Dr. Ted Wiard’s Insights on ‘Through the Storm’
Navigating through significant personal loss and trauma requires more than just time; it demands emotional healing and resilience. The latest episode of Through the Storm tackles this complex topic with guest Dr. Ted Wiard, the Clinical Director and Founder of Golden Willow Counseling, who shares his profound experiences and professional expertise in overcoming life-altering […]
EdTech Solutions Need to Design Learning Environments Students Crave to Reduce Absenteeism
A recent TIME feature showcasing the world’s top edtech companies offers a glimpse into the innovations shaping education globally. Companies from Singapore, the UK, Brazil, China, and the U.S. are at the forefront, demonstrating the pivotal role educational technology plays in transforming learning environments. This shift is particularly timely, as the COVID-19 pandemic has […]
Challenge Your Industry
In today’s competitive landscape, simply meeting industry standards is insufficient for long-term success. Businesses must strive to exceed these benchmarks by creating unique and memorable customer experiences, as demonstrated by companies like Netflix and Shoreline Construction. Netflix transformed the movie rental industry by challenging conventional practices. Instead of requiring customers to visit stores and […]