Articles by tag: Brandon Pfluger

MWC 2023: Barcelona Plays Host City to a Convergence of Mobile Technology, Community, and Commerce

MWC 2023

Barcelona holds the keys to the connectivity ecosystem’s largest and most influential event of the year. In November 2022, Barcelona held the Smart City Expo World Congress, which gathered the international community to showcase smart city innovation and smart urban solutions. Now, the crown jewel of Spain is home to the Mobile World Conference, or…

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Business Services
Why Learning Is Essential to Leadership

Being an effective leader is challenging. Many times, leadership isn’t born. It’s made. In most situations, leaders beget leaders, which means leadership is learned from other great leaders.   When it comes to leadership, there are always moments that shape a career. These moments lead to either success or failure, but they lead to moments…

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Business Services
Introverts Can Still Make Effective Leaders

Being an effective leader is challenging. Many times, leadership isn’t born. It’s made. In most situations, leaders beget leaders, which means leadership is learned from other great leaders.   In this episode of Knowledge Is Power, Host Brandon Pfluger talked with Carrie McKenzie-Bush, Director of Marketing and Communications, Peerless-AV, on her career, significant learning moments,…

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Business Services
How a Former Pro Golfer Translates Experience to Business

Learning moments in a career can be successes and failures. It’s what a leader does after that really matters. Knowledge Is Power goes one-on-one with leaders in different industries to uncover these experiences.   Many things can prepare someone for their career—experiences and even time on the golf course. Host Brandon Pfluger spoke with Brett…

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Articles
3 Trends That Pro AV Marketers Cannot Ignore

The Pro AV industry is ever-evolving. As companies launch new products or services, they must continue to evolve with both industry and marketing trends. Education and efficiency are crucial to maximizing the return on products or services. MarketScale spoke with company Director, Strategic Partnerships Brandon Pfluger about what tools Pro AV companies can leverage to…

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data-driven tools
Leverage Data-Driven Tools and Local SEO for Maximum Search Engine Rankings
July 26, 2024

As businesses continue to navigate the digital landscape, data-driven tools are more crucial than ever for effective SEO strategies. Understanding and implementing the proper SEO practices can make a significant difference with evolving algorithms and competitive markets. Given that 75% of users never scroll past the first page of search results, this statistic underscores…

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On-device AI
On-Device AI is Today’s Tech Innovation, Competition and Market Leadership Driver
July 26, 2024

On-device AI revolutionizes the tech landscape, making it a critical factor for industry dominance. This cutting-edge technology directly integrates advanced AI capabilities into devices, transforming consumer and enterprise applications. This shift stems from the need for improved performance, reduced latency, enhanced data privacy & security, and personalized user experiences. With advancements in neural processing…

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modern supply chains
The Role of AI in Modern Supply Chains: Insights from Aaron Hatfield at Arvist
July 26, 2024

Artificial intelligence rapidly transforms modern supply chains, with companies like Arvist leading the charge. In a recent episode of Hammer Down, hosted by Mike Bush, Aaron Hatfield, the Head of Sales at Arvist, sheds light on AI’s practical applications and benefits in enhancing supply chain operations. Is AI in the supply chain a double-edged…

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semiconductor manufacturing
Training New Semiconductor Manufacturing Professionals is Key to Meet Coming Domestic Manufacturing Demand
July 26, 2024

Over the past few years, the U.S. has made significant strides in semiconductor manufacturing, driven by substantial investments and strategic policies. With the CHIPS Act expected to triple domestic semiconductor manufacturing capacity by 2032, the need for a skilled workforce is more urgent than ever. This discussion explores the key question: What does the…

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